Superfans vs MobiLoud: Best Way to Build a Shopify App for Loyalty and Retention?

Superfans builds loyalty-focused apps from blocks in its own builder. MobiLoud builds a custom native app on your existing store, so your loyalty program, subscriptions and perks work in the app from day one, with push to bring customers back.

Superfans vs MobiLoud, at a glance

How Superfans and MobiLoud compare

What it is

Superfans
A no-code app builder for Shopify, built around loyalty and retention
MobiLoud
A managed service helping ecommerce brands launch custom native apps

How the app is built

Superfans
Screens built from themes and blocks in Superfans’ builder
MobiLoud
Your existing site, extended to a custom native app designed by our team

Platforms

Superfans
Shopify only
MobiLoud
Shopify, Shopify Plus, Magento, BigCommerce, Salesforce Commerce Cloud, and any other platform

Integrations

Superfans
70+ integrations, such as Klaviyo, Recharge, Yotpo and Smile
MobiLoud
Truly unlimited - every app and feature on your store works with the app

Where it’s managed

Superfans
In Superfans’ builder
MobiLoud
In Shopify (or any other web backend)

Personalization

Superfans
No-code rules that show blocks by customer tag, purchase history, location or cart value
MobiLoud
Your store’s loyalty program, perks and personalization, working in the app

Custom features

Superfans
Custom blocks through its SDK, and custom feature development on the Unlimited plan
MobiLoud
Custom native features (e.g. Face ID, barcode scanning) scoped on request, built by our team

Push notifications

Superfans
Unlimited, sent from Firebase or services like Klaviyo
MobiLoud
Built in, running through OneSignal or Klaviyo

Who does the work

Superfans
Your team builds the app, with a design and account manager on the Unlimited plan
MobiLoud
MobiLoud’s team builds and maintains your app. You manage the content through your existing site

Time to launch

Superfans
Days to a few weeks
MobiLoud
2 to 4 weeks

Starting price

Superfans
$150 a month on the Shopify App Store, or $1,000 a month for the Unlimited plan
MobiLoud
$799 a month

Why loyalty-led brands choose MobiLoud

MobiLoud builds a custom native app on your existing store, so everything that keeps customers coming back works in it from launch.

Your brand, on your customers’ home screens

MobiLoud builds a custom native app from your existing store and designs it around your brand. Your icon sits beside the apps your customers use every day, a constant reminder to come back.

An iPhone home screen with the Cold Culture app icon, next to the app’s red splash screen with the Cold Culture logo.

Your loyalty program, in the app from day one

Points, rewards, subscriptions and customer accounts all work in the app because they come from your store, along with your checkout and anything custom you’ve built. Customers see the same balance and perks wherever they shop.

The Jack & Jones app on its sign-in page, with options to log in with Google or Apple.

Set up your perks once, offer them everywhere

Create a reward, an offer or a members-only drop in Shopify, and it’s live on your site and in your app together. Your team keeps one store, one set of offers and one loyalty program to manage.

Push that brings customers back

Win-back flows, back-in-stock alerts, cart reminders and early access for your best customers land on their lock screens, through OneSignal or Klaviyo. You can also offer products and discounts that only app customers see.

When you need something custom, such as Face ID sign-in, we scope it and build it.

A Klaviyo win-back flow with email, push and SMS steps, and the push notification from that flow arriving in the Vero Moda app.

A team invested in your app’s growth

MobiLoud’s team designs, builds and publishes your app, and keeps it updated for every iOS and Android release. After launch, we work with you on installs and retention campaigns, so the app becomes a channel your best customers rely on.

Launch your mobile app in 2 to 4 weeks

MobiLoud makes it simple to go live with your own branded mobile app. We handle the difficult parts, and you just sign off at each step.

  1. See your app first

    We build a live, interactive preview from your website, so you can see your app before you decide.

  2. We design and build it

    Our team builds your app on your store and designs it around your brand. You review it and sign it off before it goes to the stores.

  3. We publish it

    We submit your app to the App Store and Google Play and handle both reviews. If you already have an app, the new one goes out as an update to your listing, so your ratings, reviews and users stay.

  4. Launch and grow

    Your app goes live with a launch plan to win installs, and we keep it updated and help you grow it from there.

In our customers’ words

“MobiLoud gave us the technology to transform our website into an app without changing anything, which is the best way to test if it’s profitable without investing huge amounts of money.”
Alexandre Azoulay General Manager, Moda di Andrea
“MobiLoud enabled us to relaunch buybuy BABY’s native mobile app in record time, slashing development costs by over 90%. Their platform perfectly mirrored every website redesign without extra effort.”
Steven Kachtan CIO at Dream On Me (buybuy BABY)

Superfans vs MobiLoud: FAQs

Have any more questions we didn’t answer? Book a call or send us a message to clear it all up.

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Is Superfans the same as Vajro?

Superfans is the same product as Vajro. Vajro renamed itself Superfans, and its Shopify app is now called Superfans. If you’re comparing MobiLoud with Vajro, this page covers the current product.

Is Superfans only for Shopify?

Superfans works with Shopify stores only. If your store runs on Magento, BigCommerce, WooCommerce or another platform, Superfans isn’t an option. MobiLoud works with all of them, Shopify included.

How much does Superfans cost compared with MobiLoud?

Superfans’ Unlimited plan costs $1,000 a month, or $10,000 a year, with custom pricing for brands above $20M in revenue, and its Shopify listing also shows a $150 Starter plan. MobiLoud starts at $799 a month with no share of your sales, which covers the design, the build, the launch and a team that keeps your app updated.

Which is faster to launch?

Superfans is usually faster to launch: it says you can build an app in 60 minutes and start selling within a week. MobiLoud apps usually go live in 2 to 4 weeks, including the store reviews, because our team designs, builds and tests the app for you.

Will my loyalty program work in a MobiLoud app?

Your loyalty program works in a MobiLoud app from day one, whichever app runs it, because the app is built on your store. Customers see the same points, rewards and perks in the app as they do on your site.

Is a MobiLoud app a native app?

A MobiLoud app is a native iOS and Android app, built in Swift and Kotlin. It runs on a mix of your existing web code and custom elements built for the app, such as native navigation, push notifications and login, and customers get an app that looks and feels like any other on their phone.

Can I move my Superfans app to MobiLoud without losing my users?

You can move your Superfans app to MobiLoud without losing your users, because your app is in your own Apple and Google developer accounts. We publish the new app as an update to your existing listing, so your ratings and reviews stay, and we time the switch so the new app is live before you cancel Superfans.

Do I have to build and maintain the app myself with MobiLoud?

You don’t build or maintain the app yourself with MobiLoud. We design and build it, publish it to both stores and update it for every new iOS and Android release, while your team keeps working on your store.

Looking for the best Superfans alternative?

Get in touch and we’ll put together a free preview of your mobile app, so you can see what’s possible with MobiLoud.