Mobile ecommerce is booming, and consumers today expect to be able to shop from anywhere, at any time. If you want to stay competitive in the retail world, having a mobile app is essential.
Developing custom native apps can require a significant investment, but there's a more efficient approach. With an Adobe Commerce mobile app builder, you can effortlessly convert your Adobe Commerce store into a mobile app. This enables you to expand your customer reach, improve conversion rates, and enhance overall revenue.
In this post, you'll learn how to use an Adobe Commerce app builder to turn your store into a mobile app. Keep reading to find out more.
Mobile has firmly established its dominance in the ecommerce market, capturing over 72% of the market share in 2022, surpassing its previous position of just over 52% in the last five years.
This aligns with the ongoing trend of phone internet usage, which continues to increase on mobile devices each year. Currently, mobile enjoys a market share of over 50% in comparison to desktop and tablet.
What's more, as much as 15% of Americans today solely use smartphones to connect to the internet, meaning they exclusively rely on their mobile devices to explore the web. This signifies the future of ecommerce, with customers who not only prioritize mobile but are exclusively mobile-oriented.
While optimizing your website for mobile is a crucial step, there's more to it than that. Mobile apps offer a superior user experience, resulting in notable enhancements across several vital metrics, including:
Additionally, mobile apps allow for the effective utilization of mobile push notifications, boasting a 60% opt-in rate from users.
Furthermore, apps serve as an excellent tool to cultivate and nurture loyal, repeat customers.
Do you "need" to transform your Adobe Commerce store into a mobile app? Perhaps it's not an absolute necessity, but a Adobe Commerce mobile app can deliver substantial advantages for your business.
You can’t launch a mobile app directly from Adobe Commerce. Adobe Commerce is created for webstores. If you want to build a mobile app using Adobe Commerce, you’ll need something to link the two, such as:
There are several ways to transform an Adobe Commerce store into an app.
However, the majority of store owners should stay away from the third option above: hiring developers to build native apps. This is mainly due to the expensive fees involved. Building a native app for a single operating system can range from $30,000 to $150,000, which does not include the cost of developing for both Android and iOS.
Building an app is a lengthy, intricate, and costly process from the start. It becomes even more demanding when your developers have to create an API and establish a connection between the back end of your apps and your Adobe Commerce store.
Considering the expenses involved, it's likely that you don't have the budget for this, and that's not even factoring in the annual costs of maintaining your app.
Many don’t take into account the regular yearly expenses associated with creating an app. Keeping up with software updates, Adobe Commerce updates, bug fixes, and adding new features and modifications can cost at least 15-20% of the original price annually.
And it can even be more pricy. David Cost from Rainbow Apparel did a thorough investigation when his company was releasing apps and observed that the expense could reach up to a million a year.
“If we had endless time and resources, we would likely opt for a custom native app, but that’s a half-million to a million a year to maintain.”
David Cost, VP of Marketing, Rainbow Apparel
If we take a conservative estimate, assume that it costs $150,000 to build apps for both mobile platforms. That conservative estimate for revamps and upkeep still comes to $30,000 each year.
That’s too costly for the majority of store owners. Not to mention the huge hassle of handling multiple platforms in the future, as opposed to simply focusing on your website. Specifically, it adds up to three times more work whenever you want to make adjustments to your site, creating unnecessary complexity to your workflow.
The best solution is to turn your Adobe Commerce shop into an app using an Adobe Commerce mobile app builder.
An Adobe Commerce mobile app builder will convert your current Adobe Commerce website into a near-native mobile app, which users can download and install on their mobile devices.
The highest quality mobile app builders provide you with a mobile app that offers 90-95% of what you get with a native app, but with less cost and effort. But keep in mind you must be aware that not all options available on the market are suitable for building high-traffic, professional mobile apps that reflect your brand well.
If you’re a big player in the ecommerce space, such as Target, Zara or Amazon, you're probably well-resourced enough to hire people to create your ecommerce shopping app from the ground up.
But if you're a smaller business, it's likely that MobiLoud is the best route to go for building your shopping app. It's cost-effective, straightforward and quick. Plus, ongoing upkeep is easier and much more economical.
Here's how it works, step by step.
You can get started in one of two ways.
In either case, you’ll see that 90% of the effort to create your app is already accomplished, assuming your site is already designed for mobile.
Should you need help optimizing your site, let us know and we'll be happy to provide assistance! This is a critical step to make the remainder of the process as straightforward as possible.
When you’re prepared to commence development, sign up to MobiLoud. All our packages have a 60-day cash-back guarantee and don't require long-term commitment.
You’ll work with our team to configure and design your app. Bear in mind that much of the work is already done. You don’t need to create a brand-new UI from the ground up, just a few changes will make it look and feel like a native app.
Once you approve, we'll get started and build your mobile app. We handle everything technical - you don’t have to be able to write code, or even know a thing about coding.
If you prefer our team to manage the entire procedure, start to end, we can do that too. Our full-service package contains everything essential to configure, design and publish your app, enabling you to be totally hands-off.
When your app is built and ready, it's time to prepare for its public launch. It's essential to have a well-structured plan in place to entice people to download your app.
We provide assets to support your app's launch, including materials for app store descriptions, launch announcements for your website and email subscribers, press releases, and more. Furthermore, you can set up additional features at no additional cost, such as smart app banners and app-exclusive discounts, to incentivize your existing customers to shop using the app.
At last, we'll launch your applications to the Apple App Store and Google Play Store.
The submission process for these app stores is notoriously trying, particularly for first-time app owners and developers. But don't worry! We’ve been through the process thousands of times, and are well-acquainted with it.
Our team takes care of the app submission process with Apple and Google. We have a 100% app approval guarantee and will accommodate multiple submissions. If necessary, we recommend and implement any changes needed. You don’t have to lift a finger.
Once your listings are live, you can officially start getting downloads and delighting in all the advantages of having your own Adobe Commerce mobile app!
We are currently experiencing an influx in mobile use and capabilities that will have a significant impact on your bottom line. It's highly probable that the majority of your revenue is derived from mobile sources. And if it's not the case yet, it will happen soon.
Merely having a mobile-optimized website for your Adobe Commerce store isn't enough. To fully capture the revenue potential of your mobile users, it's essential to offer them your own branded app.
In summary, here are some of the key advantages of using MobiLoud's Adobe Commerce app builder:
With this zero-code app builder, you can effortlessly launch your own shopping apps and secure a place alongside the world's leading brands in the app stores.
Reach out to us today to learn more about how we can assist you in launching an app for your Adobe Commerce store! Schedule a free, personalized demo, and one of our app specialists will provide you with a comprehensive walkthrough of the entire process.