The world of mobile apps is rapidly transforming. We're spending more time on mobile apps - nearly 4 trillion hours per year - than ever before. And there's plenty of room for you to get in on the action.
In 2023, the possibilities for creating new and exciting applications are endless. From classic to innovative app ideas, virtual fashion assistants to eco-friendly lifestyle apps, this list of brilliant app ideas is sure to inspire your next project.
The Best, Most Useful, Innovative and Unique App Ideas for 2023
Whether you’re a tech enthusiast looking for a challenge or an entrepreneur with an innovative idea, these app ideas will help you launch your dream into reality.
If you're at the stage where you want to turn that idea into a real, working app, we'll give you some tips on how to do so at the end of the article. If you want a more in-depth look at the process of developing an app, check out this article.
Ready to get started? Let’s explore the list of ideas.
Content and Media App
Content and media apps are a great way to keep your users up-to-date on the topics they’re interested in. From news outlets to podcasts, these apps can help you deliver content quickly, easily, and with minimal effort.
Whether you’re looking to provide breaking news stories or long-form audio interviews, content and media apps are an excellent way to give your users an engaging experience.
All the top brands today have their own mobile app. Why? Because mobile apps provide a great user experience to mobile shoppers, who outnumber those on desktop today.
Launching your own ecommerce app gives you a convenient medium for shoppers to browse your products and make purchases. They're proven to generate higher conversion rates and more sales than mobile websites. And the best part is your ability to stay in the customer's headspace, with an app icon on their homescreen and the use of push notifications.
If you've already got an online store, converting it into an ecommerce mobile app is simple. Click here to find out how.
Virtual Shopping App
This type of app may be the logical next step for ecommerce apps. Soon, not only will we be able to shop online, but we'll be able to use augmented reality to almost completely recreate the experience of shopping in an actual store, with a virtual shopping app.
Such an app would let shoppers browse, search for and buy products, like a traditional shopping app. The difference is you'll also be able to virtually try on clothes, or test whatever it is they want to buy before checking out.
Education or e-learning apps provide students with easy, convenient access to educational content. With an education app, students can view lectures, take quizzes, and watch videos all from a single device. Additionally, many education apps come with interactive features such as discussions boards and messaging systems which allow students to interact with their teachers and peers in real time.
Education apps also make it possible for teachers to track student progress, assign tasks, and give feedback instantly. With a mobile app, educators can create personalized learning experiences for their students and help them reach their goals faster.
Fitness apps are becoming increasingly popular with people who want to stay in shape and lead healthier lifestyles.
A fitness mobile app can provide users with access to a personalized workout plan, tracking tools to measure progress, and motivation from others in the community. For example, a fitness app might include features such as calorie counting, exercise plans tailored to individual users’ goals, tips on nutrition and healthy eating habits, and even progress-tracking tools that allow users to track their progress over time.
Many mobile apps in the fitness space also come with support networks where users can talk about their successes or challenges they face while working out, making it even easier for people to achieve their health and fitness goals.
Train the Mind (pictured above), is an example of a hybrid between fitness apps and education apps, providing resources and lessons to help athletes boost mental performance.
Once somewhat taboo, dating apps in 2023 are closer to the norm. Most people find it more convenient to use mobile apps to meet new people and find potential love interests. Dating apps make it easy to filter potential matches by desired interests and values, as well as narrowing searches based on location and demographics.
Though the likes of Tinder and Hinge dominate the market, there's always room for new players, particularly if you're willing to niche down with your mobile app and target a more narrow audience.
Event Management App
Running an event is monumentally easier with a mobile app. Event management apps help with planning and organization, for concerts, conferences, sporting events and much much more.
Such apps are great for sharing schedules and event information, news, logistics, and even enabling people to buy tickets and merchandise.
The Riot Fest mobile app is a perfect example. It acts as the one-stop hub for attendees, and even allows the event organizers to stay in touch with participants after the main event is over.
Virtual Event App
Virtual event apps have revolutionized the way people organize and attend events in the digital age. With these apps, you can easily create a virtual event experience that feels just like being in the same physical location – without all the hassle of planning an actual event.
The mobile app can includes features such as video streaming, live chat rooms, surveys and polls, digital brochures and presentations, interactive games, and more to help you run a cost-effective and more inclusive event online.
Supermarket Checkout App
Grocery shopping is one of life's biggest chores, and waiting in line at the checkout counter can often be the worst part. That's where this app idea comes into play.
A checkout app allows customers to scan and pay for their groceries right from their phone. No more waiting in line with a pile of groceries – just scan each item as you go and pay quickly and easily through the app.
Grocery Delivery App
The same concept can be applied to enable grocery deliveries. Grocery stores can enable their customers to shop, pay and arrange deliveries directly on a mobile app, for the highest level of convenience.
The app could also offer meal planning tips, recipes and more features that both provide value and incentivize people to shop more often.
Food Delivery App
Almost everyone uses food delivery apps today. The days of calling up a restaurant and making an order for delivery are basically over, with how convenient it is to order something from platforms like UberEats.
Restaurant Reservation App
Calling up a restaurant to make a reservation is archaic and outdated today. It's just too much work, for both customer and business, when this kind of thing is so simple to automate.
A reservation app lets customers book a table with just a few taps on their phone. It's stress-free for the customer, and with the reduced friction, restaurants get more reservations and thus more business.
It's just as easy to cancel or change reservations, and this app idea can double as a menu app to provide even more value.
Customer Service App
Customer service apps are quickly becoming the go-to tools for businesses of all sizes. Not only do they provide a convenient, efficient way to handle customer inquiries, but they also offer the perfect platform for developing long-term relationships with customers.
Through these apps, businesses can easily track customer interactions, send personalized messages and promotions, answer questions in real-time through live chat and more.
It's more convenient for customers as well, who can get assistance directly on their mobile devices, instead of having to go to a physical location.
Employee Communication App
Mobile apps can also help facilitate and streamline communication between employers and their staff.
An internal communication app is great for project management, workplace logistics, HR, and for sharing important updates, sending reminders, and providing feedback to the team.
Mobile apps offer a powerful way to help people eat healthier and stay on top of their nutrition.
A nutrition app helps users track their meals, understand their nutritional needs, and make healthier decisions. The app could allow you to log food choices and calculate daily nutrient intake, and provide helpful tips to ensure that you are getting all of the vitamins and minerals your body needs.
With more people today conscious of their health, the demand for health and nutrition-based mobile apps is only likely to go up.
Water Reminder App
A similar app idea is a simple mobile app that reminds users to stay hydrated and tracks water intake.
We all know we need to drink more water, but tracking how much we drink over a day is a pain. It's much easier to let an app do the work for you.
Eco-Friendly Lifestyle App
This mobile app idea is designed to help people live a more environmentally-conscious, eco-friendly lifestyle. It could help users track their carbon footprint and make positive changes to will help reduce their impact on the planet.
Users could set personal goals for reducing waste, using renewable energy sources, and creating sustainable practices. The mobile app might also provide helpful tips and resources to teach users about sustainability and living "green".
Food Donation App
This app idea would make it easy to donate food to people in need. People could enter whatever extra food is in their pantry, or restaurant leftovers, and be given the easiest way to donate it to a local shelter or food bank.
eBook Reader App
An eBook reader app allows users to read books in digital format on their mobile devices. This app provides the convenience of carrying a library of books in one device, while also providing various customization options like font size, background color, and highlighting. An eBook reader app can provide easy access to a vast collection of books at a lower cost compared to physical books, and it also reduces the environmental impact of printing and shipping books.
Habit Tracker App
A habit tracker app helps users form positive habits and track their progress. Users can set goals, track their progress, and receive reminders to stay on track. It can help users achieve their personal goals and lead a more productive and fulfilling life by making small changes to their daily routine.
Job Search App
This app connects job seekers with potential employers and provides tools for job searching, like filtering by job type, location, and salary. It simplifies the job searching process and provides access to a wider range of job opportunities.
Augmented Reality App
An augmented reality (AR) app overlays digital information or virtual objects onto the user's real-world environment. This is achieved by using the camera and sensors on the user's mobile device to track their movements and position in the physical world, and then using that information to place digital content into the user's field of view.
Augmented reality apps can be used for a wide range of purposes, including entertainment, education, advertising, and even industrial and commercial applications. For example, an AR app might allow users to see 3D models of products or buildings overlaid onto the real-world environment, or it could provide virtual instructions or guides to help users complete a task.
Some popular examples of AR apps include Pokemon Go, which allows users to capture digital creatures overlaid onto the real world, and Snapchat, which includes AR filters that can be applied to photos and videos.
Anti Smartphone Addiction App
This mobile app idea is paradoxically designed to reduce how much someone uses their mobile device.
An anti-smartphone addiction app provides users with tools and tips to resist the urge to check their phones every few minutes. It also helps users keep track of how much time they spend on their phone, as well as set limits and goals. Some apps provide helpful reminders when it's time to put down the phone, while others offer rewards for meeting daily or weekly goals.
Car Sharing App
Car sharing apps are a great way to get around town without the hassle of owning a car. These apps allow users to rent cars from other people nearby, often for just a few hours or days at a time. With no long-term commitment, car sharing is an affordable and convenient option for those who don't want to own their own vehicle. Plus, it's more eco-friendly than traditional car ownership since it reduces emissions and traffic congestion.
Personal Finance App
A personal finance app helps users manage their money better by giving them the tools and information needed to make informed decisions. It can provide detailed budgeting reports, monitor your spending habits, analyze potential investments and more. Many apps also offer features such as automatic bill payment reminders, check deposits and credit score tracking.
Charity Donation App
A charity donation app allows users to donate money directly from their mobile phones, with just a few taps.
The idea is to make giving easy, safe and secure. It could work for a specific charity, or help users find new charities and causes to donate to. The app might also provide an overview of how your donations are being used so you can see the direct impact that your generosity is having on others.
Mobile apps can help members of a church or religious group better connect with their faith, and be a part of their community.
The Testimony Share mobile app is a great example, which lets Christians post their experiences with the faith, as well as reading testimonies of others.
Church or religious apps may also help with event organization, let users check in on their weekly sermon, join online Bible studies, connect with fellow members and even give donations securely.
Smart Church Solutions is an example that focused more on the organisational and event management side.
Criminal Alert App
A crime alert app helps people in a specific area stay safe and secure. It could work as a location-based app, providing users with up-to-date information on crime in their area, including reported robberies, assaults, and other violent crimes.
It could also offer a list of resources for victims of crime, such as shelters and support groups. Additionally, the app can be customized to alert users when specific types of crimes occur nearby or within an area they frequently visit. With this app, users can feel more empowered to protect themselves and their families from harm.
Home Security App
A home security mobile app allows homeowners to monitor and control their home security systems remotely using their mobile devices. These apps work in conjunction with home security systems, which typically include cameras, sensors, alarms, and other devices that detect and respond to potential security threats.
People can use the app to monitor their home, receive alerts, arm and disarm their alarm system and access 24/7 video feeds in order to keep their home secure and protected from burglars and other threats.
Disaster Management App
A disaster management app is a mobile application designed to help individuals and communities prepare for, respond to, and recover from natural or man-made disasters. These apps provide users with real-time information on disaster events, including alerts, warnings, and evacuation instructions. They may also include features such as emergency contact lists, first aid tips, and location-based services to connect users with nearby resources and support services. The goal of these apps is to help users stay safe and informed during times of crisis, and to facilitate a coordinated and effective response to disasters.
Mobile gaming apps have never been bigger. According to the latest data, gaming apps get more than 100 billion downloads a year, and make up three of the top four apps in the Google Play Store in terms of revenue.
You don't necessarily need a great mobile app idea to launch a successful mobile game. Just come up with something simple, fun and challenging and people are sure to play it.
A gardening app could be the perfect app for anyone who loves gardening and wants to get started without having to buy all of the necessary supplies. It could let users choose from a variety of plants and flowers, learn about their needs and how to take care of them, and even track their progress.
No mobile app today is complete without a social element - the app could also let users connect with other gardeners in their area and exchange tips, tricks, and advice.
Gift Delivery App
A gift delivery app is a mobile application that allows users to order and send gifts to their loved ones for various occasions such as birthdays, anniversaries, or holidays.
These apps typically offer a wide range of gift options, such as flowers, chocolates, and personalized gifts, and provide users with features such as delivery tracking and real-time notifications. The goal of these apps is to provide a convenient and hassle-free way for users to surprise and delight their loved ones with thoughtful gifts, even if they are unable to be present in person.
Home Maintenance App
This app idea helps keep track of important home repair and maintenance tasks, along with making it easy to find and contact local professionals to help with tasks that a user doesn't feel comfortable handling themselves.
The user can get quotes and schedule appointments for everything from minor repairs to major renovations, all in one convenient place. The app can also include helpful reminders for when it’s time to perform regular maintenance on things like your furnace or water heater.
Interior Design App
An interior design app helps users to plan, visualize, and execute interior design projects. These apps offer a range of features such as 3D modeling, room layout planning, color and material selection, and product visualization. They allow users to experiment with different design ideas and see how they would look in their actual space.
Some interior design mobile apps also provide access to professional interior designers or offer e-commerce capabilities, allowing users to purchase products directly through the app. The goal of these apps is to empower users to create their dream space with ease and efficiency.
IoT/Smart Home App
This app can allow users to control and monitor their smart home devices through their mobile devices. These apps offer a range of features such as remote control of devices, scheduling of routines, and integration with voice assistants such as Amazon Alexa and Google Assistant.
They allow users to adjust lighting, temperature, security, and other aspects of their home environment with ease and convenience. The idea is to provide users with a seamless and interconnected smart home experience, making everyday life easier and more efficient.
Internet Speed Checker App
This app tests your internet connection speed and provides detailed results on download and upload speeds, latency, jitter, and more. Users could compare their current speeds to what they should be getting from your ISP (Internet Service Provider), to know if their connection is performing optimally or if there are any underlying problems causing it to be slow.
Free Wifi Finder App
This app idea helps users find and connect to free WiFi hotspots in their area, using GPS and location data to search for nearby hotspots, providing users with information on the network name, speed, and security level. They may also include user reviews, password sharing, and offline maps for added convenience.
A karaoke app is a great app idea for those who enjoy music and love expressing themselves. The app could allow users to sing along to their favorite songs with the lyrics displayed on their mobile device.
Other features offered could include a large library of songs, voice effects, pitch correction, recording capabilities, the ability for users to sing solo or duets, compete with friends, and share their performances on social media.
Music Streaming App
Though not exactly new mobile app ideas, there is still space for new entrants in the music streaming app market.
We're all familiar with apps like Spotify and Soundcloud. Trying to compete with these apps directly won't work well - but you might find you can niche down with apps specifically designed for fans of certain bands or genres.
Language Learning App
Language learning apps are among the fastest-growing mobile app ideas today. They offer a powerful and convenient way to become multilingual, with interactive lessons and engaging activities that incentivize users to learn.
Duolingo is probably the most well-known example. This app alone is more profitable than many app development categories, generating more than $200 million in revenue per year.
Random Chat App
A random chat app could make it easy to connect with strangers from all over the world. Users could join group chat rooms or 1-on-1 chats, use filters to find people nearby or from another country, or search for people willing to talk about specific interests and passions.
A motivation app is extremely simple to make. It can provide motivational quotes, daily affirmations, inspiration and more to help someone get in the mindset to succeed.
It might do this in combination with some form of habit or goal tracking - providing inspirational quotes alongside prompts that help users build strong habits and a positive lifestyle.
Mood Monitoring App
A mood monitoring app tracks and analyzes a user's emotions and mental state over time. The user can input their mood at various intervals, and the app will use this data to create a record of their emotional patterns.
The app may also include features such as journaling, goal setting, and mindfulness exercises to help users manage their mood and mental health. Overall, this mobile app idea is to provide insights into the user's emotional well-being and help them take proactive steps towards improving their mental health.
Meditation and Mindfulness App
A meditation app provides users with guided meditations, breathing exercises, and tools to help manage stress and anxiety. It could also offer features such as daily reminders, progress tracking, and personalized recommendations to help users establish a regular meditation practice.
Additionally, the app may include educational resources and articles on mindfulness to help users deepen their understanding of the practice. Overall, it aims to help users cultivate a sense of calm, focus, and emotional well-being through regular mindfulness practices.
Mental Health App
A mental health app provides resources and support for individuals struggling with mental health issues. This may include features such as mood tracking, guided meditations, therapy sessions, and crisis hotlines. The app helps users manage their mental health and improve their overall well-being.
Parking Space Finder App
A parking space finder app helps users find available parking spots in their area. This could include real-time updates on parking availability, maps and directions to parking garages, and information on parking rates, aiming to help users save time and reduce the stress of finding a parking spot.
Pet Care App
This app offers resources and tools to help users manage the care of their pets. Features could include reminders for feeding and medication schedules, tracking of vet visits and medical records, and tips on training and behavior.
Pet Sitting App
This app would connect pet owners with pet sitters or dog walkers in their area, aiming to help users find reliable and trustworthy care for their pets when they are unable to be there themselves. It might include features such as profiles of local pet sitters, scheduling and payment tools, and updates on pet care while the owner is away.
Real Estate App
Like Zillow or Redfin, a real estate app provides users with information on properties for sale or rent in their area. Common features include real-time listings, property details and photos, and tools to search and filter results.
Since the aforementioned names currently dominate this market, you might want to niche down, and create mobile apps targeted towards specific locations or property types.
Tenant Finder and Management App
This app idea helps landlords and property managers find and manage tenants for their rental properties. It could provide background checks, lease preparation and signing, rent collection, and maintenance requests, help landlords streamline the rental process and improve their tenant management.
Tip Calculator App
A tip calculator app is a simple mobile app that calculates the appropriate tip amount based on a user's bill and desired tip percentage. It could let you calculate tips when splitting bills between multiple people, along with giving rounding options.
Social Networking App
Social networking apps shouldn't need much introduction. They let users to connect and communicate with others online, with user profiles, messaging, photo and video sharing, groups, communities, etc.
In general, launching a social networking app today is not exactly an innovative app idea. If you're trying to launch a direct competitor to Facebook or Instagram, you're going to have a bad time. As usual, the answer to launching mobile apps in a saturated market is to niche down, and target your app towards a more narrow group of users.
Goods Exchange App
A goods exchange app allows users to buy, sell or trade items with other users. It would provide a platform for users to exchange goods and find new homes for items they no longer need.
Gear2Go is a great example of this app idea, dubbed as the "Airbnb for everything in your garage.”
Patreon and OnlyFans are two examples of this type of app. A subscription app offers users access to exclusive content from creators, automatically handling billing and everything to do with the subscription management process.
This could be a subscription management app, as the two examples above, which allows users to find and subscribe to any number of creators on the platform. Alternatively, it could be an dedicated app for a single creator.
Task Tracking/To-Do App
A task tracking app or to-do app helps users manage their daily tasks and responsibilities, with features such as creating and organizing task lists, setting reminders and deadlines, and tracking progress and completion.
Smart Reminders App
Not dissimilar from the previous app idea, smart reminders apps provide users with personalized reminders based on their location, schedule, and preferences. Users could set reminders for specific locations, sending notifications based on user activity, and syncing with other calendars and apps.
Tourist Helper App
A tourist helper app provides resources and information for travelers visiting a new location, and help travelers navigate unfamiliar places and make the most of their trip. Features may include maps and directions, recommendations for attractions and activities, and tools for booking accommodations and transportation.
Travel Planner App
A travel planner app could include features such as creating itineraries, setting budgets, booking flights and accommodations, and syncing with other calendars and apps. Essentially, it gives you everything you need to plan a stress-free and exciting trip, and customize your travel experience to fit your interests.
Wedding Planner App
Wedding planning is a massive headache, to say the least. A wedding planner app would make it a little easier. It would provide tools and resources to help couples plan their wedding, with features such as creating and managing guest lists, setting budgets and tracking expenses, organizing vendors and appointments, and setting reminders and deadlines. The app would help couples stay organized and reduce the stress of planning their special day.
Video Editing App
With video sharing apps (TikTok, reels and shorts on Instagram/Facebook/YouTube) so big right now, there's a huge opportunity for apps that help creators edit and enhance their videos.
Features could include trimming and cutting clips, adding filters and effects, adjusting color and sound, and adding music or captions. The app would help users create high-quality videos and share them with others.
Video Hosting App
You could also create an app to handle the next step in the video creation process - hosting and distribution of videos.
This app would provide a platform for users to upload, store, and share video content. Users could easily upload their videos, organize them into channels or playlists, and share them with others via social media or email. A good differentiating feature for this app idea would be to combine it with tools for editing, captioning, and monetizing videos, as well as in-built analytics to track viewership and engagement.
Virtual Art Gallery App
This app provides users with access to curated collections of artwork. This may include features such as 3D gallery tours, artist bios and descriptions, and tools for purchasing or commissioning artwork.
Virtual Fashion Assistant
A virtual fashion assistant provides personalized fashion advice and recommendations to users, and help the user improve their fashion sense and make more informed fashion choices. This may include features such as style quizzes, outfit suggestions, and recommendations for clothing and accessories based on user preferences and body type.
Virtual Party Planning App
This app would provide resources and tools to help users plan virtual events - sending invitations, managing guest lists, setting up virtual meeting spaces, and providing tools for entertainment and activities.
Virtual Personal Assistant App
Instead of hiring a living, breathing personal assistant, we're on the verge of replacing administrative roles like this with technology. You could create an app for this - helping users managing their daily tasks and responsibilities, with features like appointment scheduling, reminders, recommendations, convenient access to information, and more.
Virtual Tour App
A virtual tour app provides users with 3D or virtual reality tours of various locations, such as museums, landmarks, and tourist attractions. It could recreate the experience of visiting some of the world's most famous locations, and let users travel the world from the comfort and affordability of their own home.
Voice Translation App
A voice translation app allows users to translate spoken words or phrases from one language to another in real-time, and provide a convenient tool for communication across languages. The app may use machine learning or artificial intelligence to accurately translate and interpret the spoken language.
How to Come Up With New and Innovative App Ideas
A big sticking point for people who want to create an app today is finding an app idea that doesn't already exist.
It's true that the mobile app industry has been around a long time now, and the best mobile app ideas mostly already exist.
However, that's not to say that you can't create your dream app, just because there's another app that already does a similar thing. There's often room in the market for multiple apps, especially if you can provide additional features or improvements over the competition.
On top of this, the best and most innovative app ideas are often a combination of multiple app types. You might find a great mobile app idea by combining two popular apps to create a unique idea.
The other thing to look for is to niche down. Facebook already exists - but you might want to create a social networking app specifically for a certain group or location. Dating sites and apps have been doing this for years, with new, more specific players (e.g. JDate, Christian Mingle) coming on the market, which don't position themselves as direct competitors to established platforms.
The bottom line is that great mobile app ideas are rarely 100% unique. If you can provide a point of difference, and most importantly, execute your idea well, you can definitely have success.
How to Bring Your App Ideas to Life
There is no shortage of app ideas. For most people, though, the hardest part is bringing their app idea to life.
Mobile app development in 2023 is more accessible than it's ever been. You don't need to know how to code, or have the budget to spend hundreds of thousands of dollars on developers or an app development agency.
Today, there are two better ways to create a mobile app.
You can use a no-code app builder (e.g. Glide, Andromo) to create an app without coding. These tools are affordable and easy to use. However, they're only really suitable for simple apps, and you'll soon hit a limit on what you're able to do with an app builder.
The alternative (and better in most cases) is using a tech-enabled service like MobiLoud to convert a website or web app into a mobile app.
If you already have something built for the web (e.g. a social networking site, subscription site or content site), it's extremely simple to just convert this into a mobile app.
If you're creating an app from scratch, you'll likely find that it's easier to build it for the web first, and then convert it into an app (instead of creating a mobile app from the ground up, which is complex and expensive).
The advantages of this approach include:
- The ability to use whatever web framework (e.g. Laravel, Vue, React), CMS (e.g. WordPress/Shopify) or site builder (e.g. Squarespace/Wix) you want, no matter whether it's compatible with mobile apps.
- Less complexity keeping your app updated, or making changes to your app (as you can just make changes on the web platform and your apps will update automatically).
- Easy access to users on three platforms (web, Android and iOS).
- A fraction of the time and cost to launch compared to building natively.
- Even smaller cost to update and maintain your app (a deceptively large recurring cost when you build native apps).
Final Thoughts - Popular, Useful and Creative App Ideas for 2023
The list above contains a mix of innovative mobile app ideas, along with tried and tested ideas that have an overflow of demand in today's market.
There's never been a better time to create your own mobile app. It could be a new hobby, a side-hustle, a new business idea, or an idea to take your existing business to the next level.
Tools like MobiLoud make this easy. Don't put it off any longer - bring your app idea to life and get your app on smartphones today.