Turn your website into a mobile app

Website to app, nothing left behind

MobiLoud turns your website into native iOS and Android apps. Everything your site does comes with it, and our team builds, publishes and maintains the app for you.

OneHE's app, with the welcome screen of its training platform for educators MobieTrain's app, showing one of its training milestones Jack & Jones's app, with its outerwear collection and a native tab bar

2,000+ apps published since 2013

BestsellerJohn VarvatosOnlyBuyBuyBabyBoozeBudJack & JonesRiot FestPerfume.com
BestsellerJohn VarvatosOnlyBuyBuyBabyBoozeBudJack & JonesRiot FestPerfume.com
BestsellerJohn VarvatosOnlyBuyBuyBabyBoozeBudJack & JonesRiot FestPerfume.com
BestsellerJohn VarvatosOnlyBuyBuyBabyBoozeBudJack & JonesRiot FestPerfume.com

Why turn your website into an app

Your website gets visitors. Your app keeps them.

People visit a website when they remember to. An app lives on the device they check hundreds of times a day, so your most loyal users come back more often, on their own.

A place on the home screen

Your icon sits among the handful of apps people open every day. There’s no search, no URL to type and no competitor’s ad on the way to you.

A direct line through push notifications

Push reaches the lock screen in seconds, with no inbox, algorithm or ad budget standing between you and the people who chose to hear from you.

Signed in and ready to go

People stay logged in between visits, so getting back to their account, their order or their courses takes a tap instead of a password reset.

Your most loyal users, in one place

The people who install your app are the ones who already use you most. Giving them a faster way back means they come back more often.

A phone home screen with every other app blurred out and the John Varvatos app icon in focus, carrying a notification badge

What an app is worth

More visits, more reads, more revenue

App users come back more often and do more when they’re there, whether that means buying, reading or getting work done.

3-12x

more sessions from app users than mobile web users, across our case studies

10x

higher revenue per user than mobile web (John Varvatos)

24%

click-through rate on push notifications (The Hunting Lease App)

62%

growth in app users and downloads in a year (GV Wire)

How it works

How MobiLoud turns your website into an app

MobiLoud converts your website into native iOS and Android apps, built on the site you already run. Your site powers the app’s content and features, and our native layer adds what a browser can’t: a tab bar, push notifications, persistent login and a place in the App Store and Google Play.

The same website shown twice. On the left it runs in a mobile browser with an address bar and browser toolbar. On the right it runs in a MobiLoud app, full screen, with a native tab bar along the bottom.
  1. 1

    Start with the website you have

    There’s no template and nothing to rebuild. Your pages, accounts and integrations are the starting point.

  2. 2

    Add the native layer

    We build the navigation, push notifications and other native features around your site, designed to match your brand.

  3. 3

    Publish under your accounts

    We get both apps approved on the App Store and Google Play under your own developer accounts, then keep them up to date.

What carries over

If it works on your website, it works in your app

App builders and custom builds both start from scratch, so something always gets left behind. Your MobiLoud app runs on your website, so the features you’ve spent years building come with it from day one.

Any platform or stack

WordPress, Drupal, Shopify, Adobe Commerce, Salesforce, React, Next.js, Laravel, Django or a custom build. If it runs well in a mobile browser, it can power your app.

Accounts and logins

Your login, user roles and permissions work as they do on your site, and people stay signed in between visits.

Paywalls and member areas

Signed-in members see exactly what their plan includes, with the same access rules you set on the web.

Checkout, booking and forms

Carts, payment methods, booking flows and multi-step forms work in the app without being rebuilt.

Your integrations

Your CRM, analytics, search, chat and marketing tools keep working, because they already run on your site.

Your CMS and content

Publish the way you do today, and new pages, articles and products appear in the app straight away.

Custom features

Dashboards, calculators, configurators and anything else your developers built run in the app from day one.

Languages and regions

Every language, currency and regional site you run works in the app, including right-to-left languages.

What your app adds

Everything people expect from an app

Your app looks and behaves like a native app, because it is one. The native layer adds the features no website can offer on its own.

Native navigation

A tab bar, menus, gestures and transitions that behave the way iOS and Android users expect.

Push notifications

Send messages to the lock screen from OneSignal, or from Klaviyo on Enterprise, with segments, scheduling and automations.

Welcome screens

A branded first-run screen that introduces the app and asks for push permission at the right moment.

App-only content

Pages, offers and features that only app users see, built and managed on your website.

Deep links and social login

Links in emails and messages open the right screen in the app, and people can sign in with Apple, Google or Facebook.

Analytics

App usage flows into GA4 and Firebase, so you can see how the app performs next to your website.

Want to see your website as an app? We’ll build you a free, interactive preview.

Get a free app preview

Who it’s for

For businesses that have outgrown the browser

MobiLoud works with established businesses whose website is at the center of how customers buy, read, learn or work with them. If that describes you, an app gives your most loyal users a faster way back.

Just getting started?

MobiLoud is a fully managed service, priced for businesses with an established website and audience. For a personal project or a simple site, a DIY website to app converter will cost less and suit you better.

Compare website to app tools

Your options

Four ways to turn a website into an app

The right approach depends on how much your website does, and how much work you want to take on after launch.

MobiLoud

A managed service that builds native apps on your website and looks after them for you.

  • Everything on your website carries over
  • Native features and design built for you
  • Published and maintained by our team
  • From $1,499 a month, with no revenue share
  • Live in 6 to 8 weeks

Best for: Established businesses that want a full-featured app without a mobile team.

Website to app converters

Self-serve website to app builders that load your site in a template, for you to configure and publish yourself.

  • Quick and inexpensive to start
  • You configure, submit and maintain the app
  • Fewer native features and less design control
  • App store rejections are yours to fix

Best for: Personal projects, simple sites and tight budgets.

Progressive web apps

Your website, made installable from the browser, with no app store involved.

  • Low cost if your site already supports it
  • No listing on the App Store
  • Push on iPhone only after it’s added to the home screen
  • People have to find and install it from your site

Best for: Sites that want an installable option without an app store listing.

Custom native development

A new app written from scratch in Swift, Kotlin or a cross-platform framework.

  • Full control over every screen
  • Everything rebuilt, integration by integration
  • A second codebase and team to maintain
  • $250K to $1M+ a year, fully loaded
  • 6 to 12 months to launch

Best for: Products whose core experience needs native-only capabilities.

Weighing us against a particular tool? See all comparisons.

Case studies

Businesses that turned their website into an app

Retailers, publishers, software companies and B2B suppliers all launched their apps on the websites they already had.

Tadashi Shoji

Luxury eveningwear and bridal Magento

18% of Online Revenue

Tadashi Shoji Achieves 18% of All Online Revenue With Their Custom Mobile App

↑30%

Mobile Revenue via App

↑10X

ARPU

↑8.3X

Conversion Rate

Read the case study
"The ability to have all the features in the app was what was different… MobiLoud was the only one that translated the full site with all the features that we found."
Scott Campbell CIO / CTO, reLink Medical
"It made sense because we wanted to make use of our existing functionality and have a single codebase that enabled us to just be able to then deliver to both desktop and mobile scenarios without us having to have a dedicated codebase directly for an app."
Ben Glazebrook Group IT Director, Team Teach

Read more customer stories

The operating model

Keep working on your website. We’ll handle the app.

Your team keeps publishing, designing and shipping on the website, and every change reaches the app. Our team takes care of everything specific to iOS and Android.

Your team

Keeps working on the website

  • Publish content, products and features on your website as usual
  • No second CMS, app dashboard or release cycle to manage
  • Every update reaches the app automatically
  • App-only pages and offers, built with the tools you already use

Our team

Builds, publishes and maintains your app

  • The iOS and Android build, design and testing
  • Submission and approval under your Apple and Google accounts
  • Every OS update, SDK change and store policy change
  • Push notification setup and a launch plan to get installs
  • Strategy and performance reviews (on Enterprise)

The process

Live in 6 to 8 weeks

We build, test and publish your app. Your team shares brand assets, reviews the app and gives the final sign-off.

  1. 1 Week 1

    Kickoff

    We agree on your app’s setup and launch plan, and you give us access to your website and developer accounts.

  2. 2 Weeks 2 to 3

    Build

    We build the app on your live website and test your logins, forms and key flows inside it. You’ll see a working preview by week two.

  3. 3 Week 4

    Customize and test

    Your brand’s design is applied throughout, push notifications and analytics are connected, and we test on iOS and Android before you sign off.

  4. 4 Weeks 5 to 8

    Launch

    Both apps go to Apple and Google for review under your accounts, usually a one to two week wait that we manage. Then we help you promote the app to your audience.

Website to app: FAQs

Have any more questions we didn't answer? Book a 30-minute call or send us a message to clear it all up.

Book a call
How do you turn a website into an app?

There are four main ways: a DIY website to app converter, a progressive web app, a custom native build, or a managed service like MobiLoud. With MobiLoud, our team makes an iOS app and an Android app from your existing website, adds native features like a tab bar and push notifications, and publishes both apps under your own developer accounts, usually within 6 to 8 weeks.

Can any website be converted into an app?

Most can, from online stores and publications to logged-in web apps. MobiLoud works with websites built on WordPress, Drupal, Shopify, Adobe Commerce, Salesforce Commerce Cloud, React, Next.js, Laravel, Django and fully custom stacks. The main requirement is a site that works well on mobile, since it powers the app. Our team reviews your site before you commit, so you know exactly what your app will do.

How much does it cost to turn a website into an app?

It depends on the approach. DIY converters cost the least, but you build, publish and maintain the app yourself. A custom native app typically costs $250,000 to $1M+ a year once you count the build and the team that maintains it. MobiLoud’s Business plan is $1,499 a month, or $1,274 a month billed annually, plus a one-time fee to build and publish the app, and it includes up to 10,000 monthly active users. Enterprise is custom-priced.

How long does it take to convert a website into an app?

With MobiLoud, plan on 6 to 8 weeks from kickoff to both apps being live: about four weeks to build, customize and test, then App Store and Google Play review, which usually takes one to two weeks. A custom native app usually takes 6 to 12 months to reach its first version.

Is it worth turning a website into an app?

For a business with a loyal, returning audience, usually yes. An app puts you on the home screen, keeps people signed in and lets you reach them with push notifications, none of which a website can do. Across our published case studies, app users have 3 to 12 times more sessions than mobile web users. If most of your visitors come once and never return, an app is harder to justify.

Will Apple and Google approve an app built on a website?

Yes, when the app offers more than the website alone. Apple’s guideline 4.2 rejects apps that only repackage a website, which is why MobiLoud adds native navigation, push notifications, persistent login, deep links and other native features. We handle the submission and any questions from reviewers, and we’ve published more than 2,000 apps since 2013.

Do I have to update the app every time my website changes?

No. Your app runs on your live website, so new pages, content, products and design changes appear in the app as soon as you publish them. App updates are only needed for changes to the native layer, and we handle those.

Is adding a website to the home screen the same as making it an app?

Not quite. Adding a website to the home screen from Safari or Chrome gives people an icon that opens your site, or a progressive web app (PWA) if your site supports it. Neither is listed on the App Store, and on iPhone a PWA can only send push notifications once someone has added it to their home screen. A MobiLoud app is a native app published on both app stores, so people can find it there, and it can ask for push permission as soon as it’s opened.

Are free website to app converters worth it?

They can be, for a personal project or a simple site. You’ll usually configure, publish and maintain the app yourself, with fewer native features and less help when an app store rejects it. For a business whose website does a lot, or that wants a team looking after the app, a managed service is the better fit.

Will my app be as fast as a native app?

If your website is fast on mobile, your app will be too. The app uses the same rendering engines as Safari and Chrome, and MobiLoud’s native layer doesn’t add noticeable lag. Heavy animation and complex gestures are where a fully custom app still has the edge.

Do we need to build an API for the app?

No. A custom native app needs your content, accounts and features exposed through an API and then rebuilt on the mobile side. A MobiLoud app runs on your live website, so there’s no API to build or maintain.

How do push notifications work?

You send push notifications from your own OneSignal account, or from Klaviyo on the Enterprise plan, with segments, scheduling and automations. Each message can open any page in your app, and our team helps you set up your first campaigns.

Can MobiLoud replace an app we already have?

Yes. We build the new app on your website, and in most cases we publish it as an update to your existing App Store and Google Play listings, so your ratings, reviews and existing users carry over.

Who owns the app?

You do. We publish both apps under your own Apple Developer and Google Play Console accounts, so the listings, reviews, users and data belong to you. MobiLoud owns the platform that builds the app, and if you ever move on, your listings and users stay with you.

See your website as an app

Get on a short call to discuss your project. After the call, we’ll build a free, interactive preview of your app to show you what’s possible.