The world of mobile ecommerce is experiencing rapid growth, with an increasing number of people choosing to shop on their smartphones. If you still prioritize a desktop-first approach, you may be missing out on a significant portion of your customer base.
While developing a fully custom native app can be costly, there's an alternative solution. By leveraging a Shoptet mobile app builder, you can effortlessly create a fully-functional, high-quality Shoptet mobile app that delivers exceptional user experiences without requiring a substantial investment.
Read on to learn how you can convert your Shoptet store into a mobile app and leverage your business.
Within the space of five years, the market share of mobile in the ecommerce industry has risen to over 72%, starting from just above 52%.
This aligns with the ongoing trend of mobile internet usage, which increasingly favors mobile each year. Currently, mobile holds over 50% of the market share compared to desktop and tablet.
Moreover, 15% of Americans today solely rely on smartphones to access the internet. This signifies the future of ecommerce, with customers who prioritize mobile as their primary means of online engagement.
While optimizing your site for mobile is a good start, it's insufficient. Apps deliver an enhanced user experience on mobile, resulting in improvements across various key metrics, including:
Apps also enable you to utilize mobile push notifications, which, on average, boast open rates of 20% and click-through rates of 28%.
Furthermore, apps provide an excellent tool for nurturing loyal, repeat customers.
Do you really "need" to convert your Shoptet store into a mobile app? Maybe not. However, a mobile app for your Shoptet store can bring significant advantages to your business.
Creating a mobile app directly from Shoptet is not supported since the platform is primarily geared towards webstores. However, to assemble a mobile app using Shoptet, you'll need supplementary solutions to overcome this limitation. These options include:
You can turn a Shoptet store into an app using one of the methods mentioned above.
However, most of the ecommerce owners should ignore the third option (hiring developers to build native apps). The main reason for this is that mobile apps are expensive. It takes anywhere from $30,000 to $150,000 to build a native app. And that’s just for one operating system - you’ll have to multiply this cost by two, to launch apps for Android and iOS (which you should).
Building an app is a time-consuming, intricate, and costly process to begin with. This complexity amplifies when your developers have to develop an API and link the back end of your apps to your Shoptet store.
Not to mention the yearly costs of app maintenance.
Launching an app incurs recurring yearly expenses that many people tend to overlook. The maintenance and upkeep, including OS updates, Shoptet updates, bug fixes, and implementing new features and enhancements, typically account for around 15-20% of the initial cost per year.
Research conducted by David Cost, the VP of Marketing at Rainbow Apparel, delved into this matter extensively during their app launch. The findings revealed that the yearly cost could even amount to as high as a million dollars.
"If we had unlimited time and money, we would likely opt for a custom native app. However, the maintenance alone would require half a million to a million dollars annually."
- David Cost, VP of Marketing at Rainbow Apparel
Let's adopt a conservative approach and assume that the cost of building apps for both mobile platforms is $150,000. Based on this estimation, the conservative projection for updates and maintenance would be $30,000 per year.
For most store owners, this expenditure is too substantial to bear. Plus, managing multiple platforms going forward, instead of solely focusing on the website, can be a major headache. It triples the workload whenever changes need to be made to the site, needlessly complicating the workflow.
The recommended solution is to transform your online store on Shoptet into an app using a mobile app builder.
With the assistance of a mobile app builder tailored for Shoptet, you can convert your current website into a mobile app that closely resembles a native app. Users can effortlessly download and install this app on their mobile devices.
When it comes to mobile app builders, the best ones offer you a mobile app that gives you approximately 90-95% of the features found in a native app. It also comes at a lower price and with fewer complications.
However, it's crucial to understand that not all available options in the market are suitable for creating professional mobile apps with high traffic that represent your brand effectively.
If you're a popular brand with a ton of resources at your disposal – think Nike, Target, Zara, and so on – you may decide to bring in people to code your shopping app from the ground up.
If that's not the case, MobiLoud is undoubtedly the best option for app development. It's simple, affordable, and fast. And, maintaining your apps becomes much cheaper and easier on an ongoing basis.
Let's walk through the process step by step:
You have two starting points to choose from.
Either way, you will discover that 90% of the work required to create your app is already completed, as long as your site is optimized for mobile usage.
If you require assistance in optimizing your site, please let us know, and we will be more than happy to help! This is a critical step to ensure a seamless and efficient process.
Once you’re all set to kickstart on the app development process, sign up to MobiLoud. All our plans come with a 60-day refund policy, and there's no requirement for a long-term commitment.
Upon signing up, our team will guide you through the process of configuring and designing your app. Remember, most of the legwork has already been completed. You won't need to build an entirely new user interface; instead, you'll only need to make a few modifications to give it a native app appearance and user experience.
After the proposed design is approved, we'll start building your mobile app. We take care of all the technical requirements, so you don't have to worry about writing code or having any coding knowledge.
If you'd like our team to handle the entire process, from start to finish, we offer that option too. Our full-service package includes everything needed to configure, design, and publish your app, giving you the freedom to be completely hands-off.
Once your app is built, it's time to get ready for its public launch. It's essential to have a well-crafted plan in place to encourage app downloads.
We offer a range of resources to support your app's launch, including assets for app store descriptions, launch announcements for your website and email list, press releases, and more.
You can set up additional features at no extra cost, such as smart app banners and app-exclusive discounts, to incentivize your existing customers to shop using the app.
Lastly, we'll launch your apps on the Apple App Store and Google Play Store.
The submission process for these app stores is famously challenging, especially for first-time app owners and developers. But, we have extensive experience in this area and are intimately familiar with the process.
Our team takes care of the entire app submission process with Apple and Google. We offer a 100% app approval guarantee and handle multiple submissions if necessary. We also provide recommendations and implement any required changes as needed, allowing you to sit back and relax.
Once your app listings are live, you can officially start generating downloads and enjoy all the advantages of having your own Shoptet mobile app.
We're currently witnessing a mobile revolution, and it has a profound impact on your revenue. If it hasn't already, mobile will soon become the primary driver of your business.
Having a mobile-optimized website alone is not enough for your Shoptet store. To maximize your revenue from mobile users, it's essential to offer your own branded app.
Today, thanks to MobiLoud, transforming your Shoptet store into a mobile app is easier and more accessible than ever before.
Instead of spending a substantial amount of money on mobile developers, MobiLoud offers a cost-effective solution.
Here are some key benefits of using MobiLoud's Shoptet app builder:
With this simple app builder that requires no coding, you can launch your own shopping apps and establish a presence in the app stores alongside the biggest brands in the world.
Contact us now to learn more about how we can assist you in launching an app for your Shoptet store. Book a free and personalized demo, and one of our app experts will guide you through the entire process.