With the surging popularity of mobile ecommerce, a larger portion of individuals are opting to shop through their smartphones. Disregarding the mobile-first strategy implies ignoring a significant share of your customer base.
While building a fully customized native app can come with a high price tag, there is an alternative route to explore - using a mobile app builder!
By using a mobile app builder, you can easily develop a fully operational and top-notch mobile app for your Salla store without going over your budget.
Read further to find out the step-by-step guide for converting your Salla site into a mobile app.
Why You Need a Mobile App
Within five years, mobile has witnessed a surge in its market share in ecommerce, exceeding 72% from slightly over 52%.
This reflects the overall pattern of mobile internet usage, which progressively leans towards mobile with each passing year. Mobile currently possesses a market share exceeding 50% in contrast to desktop and tablet.
It's also worth noting that 15% of Americans today exclusively use smartphones for internet usage. This implies that they solely depend on their mobile devices for connecting to the web. This represents the future of ecommerce, with customers who are not only mobile-first but also exclusively reliant on mobile.
Merely optimizing your website for mobile is a starting point, but it falls short. Mobile apps offer a superior user experience, resulting in improvements in several crucial metrics, such as:
- Enhanced conversion rates
- Increased average order value
- Higher number of products viewed per session
One key benefit of mobile apps is being able to use push notifications, which achieve average open rates of 20% and click-through rates of 28%.
Apps also equip you with an excellent tool to attract and sustain a loyal customer following.
Is it absolutely necessary to transform your Salla store into a mobile app? Perhaps not. That said, a Salla mobile app can provide tremendous benefits for your business.
Can You Create Mobile Apps for Salla?
Salla is specifically designed for web-based businesses, so publishing a mobile app directly from Salla is not an option. To create a mobile app using Salla, you'll need external aid to fill the void.
Here's a list of options to explore:
- A third-party mobile app builder that is compatible with the Salla platform.
- A tech-enabled solution to transform your Salla store into a mobile app.
- A team of developers to create custom Android and iOS applications and seamlessly connect them to your Salla store.
Can I Turn My Salla Store into an App?
With the mentioned options, you have the ability to transform a Salla store into an app.
However, it is advisable for most store owners to disregard the third option of hiring developers to create native apps. The primary reason for this is the cost associated with mobile apps. Developing a native app alone can range from $30,000 to $150,000, and keep in mind that this cost doubles when launching apps for both Android and iOS (which is recommended).
App development is no doubt a time-consuming, complex, and costly process from the start.
It becomes even more intricate when developers need to build an API and establish a connection between the back end of your apps and your Salla store.
Considering budget limitations, it is likely that you do not have the necessary funds for this endeavor. And this is before taking into account the annual expenses required to maintain your app.
The Recurring Cost of Having an App
A significant number of people overlook the ongoing expenses associated with launching an app. The regular maintenance and upkeep, such as keeping up with OS updates, Salla updates, fixing bugs, and introducing new features and enhancements, can add up to approximately 15-20% of the initial cost each year.
In fact, the costs could be even higher. David Cost, VP of Marketing at Rainbow Apparel, conducted thorough research during their app launch and discovered that the annual expenses could reach up to a million dollars.
"If we had unlimited time and resources, we would likely opt for a custom native app, but the cost to maintain it would range from half a million to a million dollars annually."
David Cost, VP of Marketing, Rainbow Apparel
Let's take a conservative estimate and assume it costs $150,000 to develop apps for both mobile platforms. With a cautious outlook, the projected costs for updates and maintenance would amount to $30,000 per year.
For most store owners, this expenditure is simply too substantial. Not to mention the added complexity and challenges of managing multiple platforms instead of solely focusing on your website. It triples the workload whenever you need to make changes to your site, introducing unnecessary complications to your workflow.
The Best Way to Turn Your Salla Store into an App
When it comes to turning your Salla store into an app, the best option is to use a mobile app builder specifically designed for Salla.
With the assistance of a Salla mobile app builder, you can transform your current Salla website into a mobile app that closely resembles a native app. Users have the ability to download and install this app on their mobile devices.
Highly competent mobile app builders equip you with a mobile app that provides around 90-95% of what a native app can offer, all at a lower cost and with minimal hassle.
However, it's important to understand that not all options available in the market are suitable for building high-traffic, premium mobile apps that present your brand effectively.
How to Convert Your Salla Site to an App
If you're a prominent brand like Nike, Target, or Zara, with ample resources at your disposal, you may choose to bring in individuals to write the code for your shopping app from scratch.
If you're not, MobiLoud is unquestionably the go-to choice for app building. It offers a simple, affordable, and rapid solution. The ongoing maintenance of your app will be both cheaper and easier too!
Learn how it works, step by step.
Step One: Preview Your App or Get a Free Consultation
You have two starting options.
- You can take the plunge and create a free preview of what your site will look like as an app using the MobiLoud builder.
- Second option is to schedule a free consultation call with one of our app experts. They will discuss your project with you and give you an overview of the process.
Either way, you'll see that most of the work to create your app is already taken care of, as long as your site is already optimized for mobile.
If you need assistance with optimizing your site, let us know and we'll be happy to assist you! This is a critical step to ensure a smooth process moving forward.
Step Two: Work With Our Team to Build Your App
When you're ready to start building, simply sign up to MobiLoud. All our plans include a 60-day money-back guarantee, and there's no obligation for a long-term commitment.
Once signed up, our team will collaborate with you to configure and customize your app. Keep in mind that the majority of the work has already been completed. You won't need to start building a new user interface from scratch, just a few adjustments to give it that native app look and user experience.
After design approval, we'll get to work on building your mobile app. We manage all the technical aspects, so you don't need to worry about coding or having any coding knowledge.
If you'd like, we can handle the entire process on your behalf. With our full-service package, we will take care of everything required to configure, design, and publish your app, allowing you to have a completely hands-off experience.
Step Three: Prepare for Launch
Once we've finished building your app, it's time to prepare for its big launch to the public. Having a well-thought-out launch strategy is crucial for encouraging people to download your app.
We offer various resources for app store descriptions, launch announcements on your website and email list, press releases, and more. You can also take advantage of extra features at no additional cost, such as clever app banners and app-exclusive discounts, to motivate existing customers to shop using the app.
Step Four: Launch and Submit Your App to the App Stores
The last step is launching your app on the Apple App Store and Google Play Store.
The process of submitting apps to these stores is notoriously challenging, particularly for individuals who are new to the realm of app ownership and development. However, our team has extensive experience in this area, having completed the process numerous times and developed a deep understanding of its complexities.
Our team will handle the entire app submission process with Apple and Google, ensuring a seamless and stress-free experience for you. We offer a 100% guarantee of app approval and will manage multiple submissions if necessary, providing recommendations and implementing any required changes. You can rest assured that we'll take care of everything.
Once your listings are live, you can officially begin attracting downloads and reap all the benefits that come with having your own Salla mobile app.
Wrapping Up – Why You Should Use MobiLoud to Convert Your Salla Store into a Mobile App
The mobile revolution has arrived, and it's likely that the majority of your revenue comes from mobile users. If not, it's just a matter of time.
Having a mobile-optimized website for your Salla store is not enough to maximize your revenue potential. To fully capture the earnings from your mobile users, offering your own branded app is advised.
Today, transforming your Salla store into a mobile app is easier than ever if you follow the right approach. Instead of spending tens or even hundreds of thousands of dollars on mobile developers, MobiLoud provides a highly accessible and user-friendly solution.
Here are some key advantages of using MobiLoud's Salla app builder:
- It comes at a fraction of the cost of custom app development.
- You can launch professional, high-quality apps in less than two weeks.
- Your apps will preserve all the features that make your website outstanding, including product collections, payment gateways, plugins, tools, themes, and more.
- Syncing happens seamlessly across the web, Android, and iOS platforms. Any changes you make on your site will be immediately reflected in your apps.
- You can rest easy knowing that we handle the app submission process and guarantee approval.
- Our team will guide you every step of the way, taking care of all the heavy lifting on your behalf.
This straightforward app builder, which requires no coding, empowers you to launch your own shopping apps and position your Salla store among the leading brands in the app stores.
Don't hesitate to get in touch with us now to learn more about how we can assist you in launching an app for your Salla store. Simply book a free, personalized demo, and one of our IT experts will guide you through the entire process.