Convert Your Deal Website Into a Mobile App: Drive Retention and Encourage Return Traffic

In this article, we’re going to show you how to create a mobile app for a deal website.

We’ll explain why it’s best to convert your deal website to mobile apps, compatible with Android and iOS and their respective app stores. We’ll also explain why MobiLoud is the best platform to help you build your mobile app, and walk you through our process of building your app.

Keep reading to learn more!

Interested in learning more? Book a free demo now and get a walk through the process, as well as a free preview of your mobile app!

Why You Should Create a Mobile App For Your Deal Website

When it comes to deal-hunting, people want quick, easy access to the best offers at their fingertips. And generally, they don't care where they get it.

For deal websites, developing a mobile app can be a game-changer in driving retention and bringing back repeat visitors. But why exactly does a mobile app matter, and how does it work to build lasting customer relationships? Let’s break it down.

1. Convenience is King

Imagine a customer who has to remember your deal website, visit it regularly, and navigate through pages of offers on a desktop browser. Now compare that with a mobile app that delivers notifications about fresh deals directly to their phone.

Which do you think they’ll stick with?

The ease of accessing deals with just a tap makes mobile apps a far more appealing option for time-strapped customers.

A mobile app keeps users just one click away from the latest offers, eliminating the friction of having to remember or search for your site. By simplifying access to deals, you keep your users engaged and increase the likelihood of repeat visits. People are far more likely to browse and shop when it’s convenient, and nothing says convenient like an app that’s already installed on their device.

2. Personalized Push Notifications Keep Users in the Loop

One of the biggest advantages of a mobile app is the ability to send personalized push notifications. With advanced targeting, you can alert users about deals based on their preferences, location, or even their past shopping behavior. Notifications can drive users back to your app with timely offers they won’t want to miss.

For example, let’s say you run a deal on fitness gear, and you know a segment of your users is particularly interested in health products. By sending them a notification about this deal, you’re much more likely to see higher engagement and retention rates. These timely nudges keep your brand top-of-mind and motivate users to return, even when they might not have been actively thinking about shopping.

3. Exclusive Mobile-Only Deals Create FOMO

Exclusivity works wonders for retention. Offering mobile-only deals through your app gives customers an incentive to use the app regularly. It taps into the fear of missing out (FOMO), which is a powerful motivator. By making certain deals accessible only via the app, you’ll encourage users to download, engage with, and keep returning to your mobile platform.

Users will start checking the app regularly, knowing that they might score a great offer that’s not available on the desktop site. This sense of exclusivity and urgency can create a habit of frequent app visits, driving long-term retention.

4. Loyalty Programs: Rewarding Repeat Users

Integrating a loyalty program directly into your app is another effective way to drive retention. Users can earn points, unlock exclusive deals, or receive personalized offers for frequent use.

Think of it as a way to gamify their experience. Every interaction with the app could bring them closer to a reward, be it discounts, free shipping, or access to premium offers.

With a loyalty program tied to your app, customers have a reason to return regularly. The more they engage, the more they stand to benefit, turning one-time visitors into long-term customers.

5. Offline Access for Deals on the Go

Another fantastic feature of mobile apps is the ability to offer offline access. This is particularly useful for deal-hunting when users are out shopping or on the move. Your app can allow users to save deals for later or access them even when they’re offline, making it incredibly practical for users to check discounts while they’re out in the world. The convenience of having deals on hand anywhere, anytime, drives return visits to the app.

6. In-App Messaging and Customer Support

Quick, responsive customer support is key to user satisfaction and retention. Many mobile apps integrate in-app messaging and chat features that allow users to get support instantly.

If a customer has questions about a deal or an issue with their purchase, they can resolve it quickly within the app. This reduces frustration and builds a sense of trust, which is crucial for long-term retention.

7. Building a Community Through User Engagement

Your mobile app can also foster a sense of community among users. Allow them to share deals, leave reviews, and even refer friends for bonuses. By integrating social sharing features, you’re encouraging users to engage more deeply with your app.

When users feel like they’re part of a community, they’re far more likely to keep coming back.

Summing Up

Developing a mobile app can be a great way for deal sites to drive retention and boost return traffic. With features like personalized push notifications, exclusive mobile deals, loyalty programs, and offline access, a well-designed app transforms a deal site from a transactional platform into a habit-forming experience.

It’s all about convenience, personalization, and rewarding loyal customers, all of which are easier to achieve through a mobile app.

If you haven’t already started thinking about building a mobile app for your deal site, now’s the time. The opportunities for driving retention and encouraging repeat traffic are enormous, and the rewards... well, those are deals you won’t want to miss.

Now that we’ve discussed the benefits of having a mobile app for your deal website, let’s take a look at how MobiLoud can help you create your mobile app.

Why You Should Build Your Mobile App With MobiLoud

Our platform, MobiLoud, is built to turn any website into native mobile apps. It’s a done-for-you service and lets you launch apps with zero coding and zero technical ability. There’s no need to hire and manage developers, and not close to the level of investment needed to build fully custom apps from the ground up.

Our solution doesn’t limit you to blocks and templates. It fully converts your existing website into apps, which are fully synced with your site to make the apps simple to update and maintain.

You can ship a full-featured mobile app that carries over all the features of your website, and feels like a fully custom native app to the end user, for minimal cost, done in less than a month.

How It Works

With MobiLoud, your app will be a full, live reflection of your mobile website. We strip away the browser tabs, and add a few small native mobile touches, such as navigation UI, a tab menu and splash screens. We then put together native code to allow your app to run in Android and iOS operating systems, and let you send native mobile push notifications.

Our approach has a number of advantages:

• It lets you quickly and easily go to market with an app, as you don’t need to rebuild or drastically redesign anything.
• Maintenance is much easier, since you’re using the same codebase for your site and your apps. When you update your site, your apps update automatically.
• All the features on your website, such as plugins, themes, widgets, integrations, payment gateways and any custom features will work in the app in the same way.
• There’s no coding, no technical knowledge needed from you or your team.
• You can be totally hands-off and launch with zero addition to your existing workflow.

Our full-service approach covers every part of the process. This includes:

• Development work to convert your site into apps and deploy it for Android and iOS.
• Configuring your app to ensure it feels fully native to the end user.
• Custom UI/UX tweaks to your mobile website to maximize your mobile user experience in both app and website.
• Submitting your app to the Apple and Google Play app stores, and handling all communications and revisions to ensure your app and listing meet their standards.
• Handling technical updates and maintenance for your app after launching.

The process starts with a kick-off call with one of our project managers. We’ll discuss your needs and what you want to get out of the project, and make sure MobiLoud is right for you.

From there, we take over to build and launch your apps, keeping you updated every step of the way.

From start to finish, you can be live and in the app stores in less than a month, for a low-four figure investment, plus a guarantee that your app will be accepted into the app stores, so it’s completely risk-free.

Learn more about our pricing here.

Launch Your Mobile App Today

If you want to give your customers a better experience, and get them coming back and using your services, we can help you create a mobile app today.

Just get in touch to schedule a demo and check out what we can do for you. You’ll be shocked how easy the process is on your end, and how fast you can go live with your own mobile app.