The Retention Edge: Your Weekly Briefing on Retention & LTV

Each week, we curate the proven playbooks 8-figure brands use to slash churn, double lifetime value and drive sustainable growth. Sent straight to your email, 100% free. No fluff, just proven insights from successful brands.

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Proven playbooks from the world's powerful brands.

Receive weekly strategic insights to enhance your business's lifetime value, plus exclusive podcast guest insights from experienced brand owners and marketing leaders.

Data-Backed Insight

No generic advice. Every strategy is backed by data and proven formulas.

Actionable Case Studies

Learn from the retention strategies of top DTC brands.

5-Minute Reads

We know you're busy. Get straight-to-the-point tactics you can read with your morning coffee.

Podcasts With Industry Experts

Hear success stories and challenges from top executives and innovators, providing valuable business lessons.

Stop guessing. Start growing.

Growth doesn’t have to be a grind. Ecommerce is getting harder, but the rewards are still there. In the Retention Edge, we bring insights from leaders at high-level brands and share real-world examples of retention and customer experience done right, that you can apply to your business today. Get the insights sent straight to your inbox every week.

Deep-Dive Deconstructions: See how successful brands get repeat purchases and build high-performing loyalty engines.
The Mobile & CX Edge: Tactical levers to improve web and app UX that directly impact ROAS.
Executive Summaries: We read the 50-page reports so you don’t have to.

Results brands are seeing with their app

Apps are not just a flashy toy. There a hub for your best customers, and for many ecommerce brands, apps are where 30 to 40 percent of their revenue happens.