👀 See how easily you can turn your website into an app
Do you want to give your SAP Commerce Cloud store a competitive edge for 2023? Turning your store into a mobile app is the best way to do it. Mobile ecommerce is growing exponentially and now is the time to reach more customers through a mobile app. With an app, you can give customers a unique experience and build your customer base, resulting in increased conversions and revenue.
Creating a fully custom native app can be expensive and time-consuming, but there is an easier way. You can use a SAP Commerce Cloud mobile app builder to easily create a high-quality, fully-functional, mobile app at a minimal cost and in less time.
Keep reading to see how you can turn your SAP Commerce Cloud store into a top-notch mobile app.
Accounting for more than 72% of the entire ecommerce market share, mobile ecommerce is experiencing a major rise from slightly over 52% within a span of five years.
This aligns with the general trend of mobile internet usage, which increasingly favors mobile each year. Mobile now holds more than 50% market share when compared to desktop and tablet.
What's more is that 15% of Americans today are exclusively dependent on smartphones as their means of internet access, implying that they solely use their mobile devices for browsing. This signifies the future landscape of ecommerce, where customers are not just prioritizing mobile but are entirely reliant on it.
While optimizing your website for mobile serves as a starting point, it falls short of being sufficient on its own. Apps offer an enhanced user experience on mobile, leading to improvements in several essential metrics, including:
Further data demonstrates that users of ecommerce mobile apps are twice as likely to return to the store within a month when compared to those using mobile browsers.
Apps also provide the advantage of utilizing mobile push notifications, which boast an average opt-in rate of 81% on Androids and 51% on iOS devices.
Additionally, apps serve as a valuable tool for nurturing loyal, repeat customers.
While you might not feel that you need to convert your website into an app just yet, a mobile app for SAP Commerce Cloud can yield significant benefits for your business.
You can't simply publish a mobile app from SAP Commerce Cloud. It's specifically designed for webstores, so you'll need a bit of extra help to make it happen. Here are your options:
You can turn a SAP Commerce Cloud store into an app in a few different ways.
However, most store owners will probably want to avoid the cost that comes with the third option of working with developers to create native apps. This can cost from $30,000 to $150,000 for just one operating system. So if you want to launch apps for both Android and iOS, which you should, you'll need to double this.
Developing an app from the ground up is hard, expensive work. It can be even more difficult when your developers need to create an API and connect the back end of your app with the SAP Commerce Cloud store.
You likely don't have the budget for this, and that's without considering how much you need to pay each year to maintain it.
A lot of people don't think about the recurring costs of launching a mobile or web app. Depending on the size of the project, upkeep, maintenance, bug fixes, and additions such as OS updates and SAP Commerce Cloud enhancements, this can reach as much as 15-20% of the original cost each year.
David Cost from Rainbow Apparel conducted his own study and found that it could be even more expensive, with the annual cost potentially reaching up to a million dollars. As he said:
“If we had the time and money, we would most likely opt for a custom native app, which, however, would cost half a million to a million dollars each year to keep up with.”
Let's say it's a moderately-sized project and the cost to build apps for both mobile platforms is $150,000. Maintenance and other updates will add on at least $30,000 annually. Most store owners can't afford this - not to mention the headache of managing multiple platforms for alterations instead of just the website alone, which triples the amount of effort needed.
The soundest course of action is to turn your SAP Commerce Cloud store into an app using a SAP Commerce Cloud mobile app builder.
A SAP Commerce Cloud mobile app builder will rearrange your already existing SAP Commerce Cloud website to a nominal-like mobile app, which customers can download and use on their mobile devices.
The top-notch mobile app builders give you a mobile app that furnishes 90-95% of what you get with a native app, but at a marked-down cost and with less trouble. On the other hand, you should be cognizant that not all options on the market are suitable for creating high-traffic, professional mobile apps that uphold a positive reflection of your brand.
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If you're a major business with a lot of resources at the ready – like H&M, Walmart, Nike etc. – you might be able to devote in-house experts to coding a native shopping app from the ground up.
If not, then MobiLoud is your best option. It's straightforward, cost-effective, and quick. Plus, it's much cheaper and simpler to manage your apps over time, which you'll need to do if you're committing to building a mobile app.
Here's a step-by-step breakdown of what you can expect:
You have two options to get started.
In either case, the bulk of the effort is already done to build your app if your website is mobile-friendly.
If you need assistance in optimizing your website first, we've got you covered there too! This is a key step to make the rest of the process as smooth as can be.
When you’re ready to begin, sign up to MobiLoud. All our plans are backed by a 60-day money-back guarantee and there is no need to commit to a long-term contract.
You’ll be supported by our team to configure and style your app. Bear in mind that a lot of the work has already been done. You won’t be starting from scratch to build a fresh UI. There will just e a few minor adjustments to make it appear and act like a native app.
Once you’re content, we’ll get to work and develop your mobile app. All the technical aspects are handled by us - you don’t have to be an expert coder or even have any understanding of coding in general!
If you’d rather allow our team to manage the entire procedure, from beginning to end, we can do that too. Our full-service package encompasses everything needed to configure, style and publish your app, giving you the option to be completely hands-off.
Once your app is developed, it's time to prepare for its public release. Having a solid launch strategy is essential to attract users to download your app.
We offer assets for app store descriptions, launch announcements for your website and email list, press releases, and more. Furthermore, you can implement additional features at no extra charge, like intelligent app banners and app-exclusive discounts, to incentivize your existing customers to shop through the app.
Finally, we'll launch your apps to the Apple App Store and Google Play Store.
The submission process for these app stores is notoriously difficult, particularly for first-time app owners and developers. Fortunately, we’ve been through it multiple times and you can rest assured thar your're in good hands.
Our team will take care of the app submission process with Apple and Google. We promise a 100% app approval rate and will handle multiple submissions if necessary, making any suggested alterations along the way. You needn’t lift a finger.
Once your listings are live, you can officially start getting downloads, and reaping the many benefits of having your own SAP Commerce Cloud mobile app!
We're in the midst of a mobile revolution where mobile devices drive the majority of your revenue. If you haven't realized this yet, you will soon.
Your SAP Commerce Cloud store requires more than just a mobile-optimized website. To fully capitalize on the revenue potential from your mobile users, it's crucial to offer your own branded app.
Today, transforming your SAP Commerce Cloud store into a mobile app has become incredibly convenient. Rather than investing tens or hundreds of thousands of dollars in mobile developers, MobiLoud provides an accessible and user-friendly solution.
Let's recap the key reasons for utilizing MobiLoud's SAP Commerce Cloud app builder:
With our simple and code-free app builder, you can effortlessly launch your own shopping apps and establish your presence in the app stores alongside the world's top brands.
Contact us now to learn more about how we can assist you in launching an app for your SAP Commerce Cloud store. Book a free, personalized demo, and one of our app experts will walk you through the entire process!
