Converting your Sana Commerce store into a mobile app can lead to revenue growth and an expanded customer base.
Because of the increasing popularity of mobile ecommerce, businesses need to cater to the changing preferences of their customers.
Instead of investing in a pricey custom native app, there's a more affordable alternative: using a mobile app builder specifically designed for Sana Commerce. This handy tool allows you to easily create a fully operational and high-quality mobile app for your Sana Commerce store without straining your finances.
Keep reading to find out the how!
Within five years, the market share of mobile in ecommerce has risen significantly, now accounting for more than 72%, compared to just over 52% previously.
At present, mobile claims over 50% of the market share compared to desktop and tablet.
What's more, 15% of the American population relies solely on smartphones for internet access. This signifies the imminent direction of ecommerce - customers are not only inclined towards mobile-first approaches but are exclusively dependent on mobile devices.
While it's important to optimize your website for mobile, it's not the only requirement. Mobile apps deliver a superior user experience on mobile devices, leading to improvements in crucial metrics, such as:
Additional data demonstrates that users of ecommerce mobile apps are twice as likely to come back to the store within a 30-day period, as opposed to those using mobile browsers.
A great benefit of mobile apps is the use of push notifications, which boast an average open rate of 20% and a click-through rate of 28%.
They're also a valuable tool for nurturing loyal customers.
Do you "require" a mobile app for your Sana Commerce store? Maybe not. However, a Sana Commerce mobile app can bring significant benefits to your business.
Directly publishing a mobile app from Sana Commerce is not supported. Sana Commerce is primarily focused on webstores. However, if you want to build a mobile app using Sana Commerce, you'll need to bridge the gap with an additional solution.
Consider these options:
If you have a Sana Commerce store, you can transform it into an app using one of the methods mentioned earlier.
However, it's advisable for most store owners to avoid the third option of hiring developers to build native apps. The primary reason for this is the high cost associated with mobile apps. Creating a native app can range from $30,000 to $150,000, and that's just for one operating system. To launch apps for both Android and iOS (which is recommended), you would need to double this cost.
App development is a time-consuming, complex, and costly process to begin with. It becomes even more intricate when your developers need to build an API and establish a connection between the backend of your apps and your Sana Commerce store.
Considering the expenses involved, it's likely that you don't have the budget for this, especially when taking into account the annual costs of maintaining and running your app.
Many people overlook the recurring costs that come with launching an app on a yearly basis. The maintenance and upkeep, including tasks such as OS updates, Sana Commerce updates, bug fixes, and adding new features or improvements, typically amount to around 15-20% of the initial cost each year.
In fact, the costs can even be higher. David Cost, the VP of Marketing at Rainbow Apparel, conducted thorough research during their app launch and discovered that the yearly maintenance cost could reach up to a million dollars.
"If we had unlimited time and financial resources, we would probably opt for a custom native app. However, the maintenance alone would cost us between half a million to a million dollars per year."
- David Cost, VP of Marketing at Rainbow Apparel
Let's take a conservative estimate and assume that building apps for both mobile platforms costs $150,000. Based on this estimate, the yearly expenses for updates and maintenance would amount to $30,000.
For most store owners, this is a significant amount to invest. Additionally, managing multiple platforms alongside your website can be quite challenging. It triples the workload whenever you need to make changes to your site, introducing unnecessary complexity to your workflow.
If you want the most effective option, consider converting your Sana Commerce store into an app using a specialized mobile app builder for Sana Commerce.
Using a mobile app builder specifically designed for Sana Commerce, you can transform your Sana Commerce website into a mobile app that closely resembles a native app. Users can conveniently download and install this app on their mobile devices.
The most reliable app builders offer you with a mobile app that gives you nearly all the features of a native app, approximately 90-95%, but at a reduced cost and with minimal difficulty.
It's important to be aware that not all options available in the market are suitable for building high-traffic, polished mobile apps that reflect your brand positively.
For prominent brands with more than enough resources at their disposal – consider Nike, Target, Zara, and such examples – it's possible for them to recruit individuals to code their shopping app.
If you lack the necessary resources, MobiLoud is the ideal choice for app development. It's a straightforward, cost-effective, and efficient solution. It also allows for easier and more affordable app maintenance over time.
Here's a simplified overview of how it works.
There are two ways to get started.
Regardless of which route you choose, you'll discover that 90% of the work to create your app is already completed, provided your site is already optimized for mobile usage.
If you require assistance with optimizing your site, please don't hesitate to reach out. We're here to help make the rest of the process as seamless as possible.
Once you're decided to begin, go ahead and sign up to MobiLoud. All our plans offer a 60-day money-back guarantee, and there's no obligation for a long-term commitment.
After signing up, our team will guide you through the process of configuring and designing your app. Keep in mind that the heavy lifting has already been done. You won't have to start from scratch; instead, you'll make some adjustments to ensure your app has the look and feel of a native application.
Once you're satisfied, we'll get to work on building your mobile app. Our team will handle all the technical aspects, so you don't have to worry about coding or writing any code.
If you'd like, our team can handle the entire process for you. Our comprehensive package includes all the necessary steps to configure, design, and publish your app, allowing you to be completely hands-off throughout the process.
Once we’ve finished building your app, next is to launch it to the public. It's essential to prepare for its launch and devise a plan to encourage people to download it.
We provide a range of assets to optimize your app store descriptions, create impactful launch announcements for your website and email list, and develop attention-grabbing press releases, among other offerings.
You can also implement additional features at no extra charge, including intelligent app banners and app-exclusive discounts, to motivate your existing customers to use the app for their shopping needs.
Finally, we'll introduce your app to the Apple App Store and Google Play Store.
The process of submitting apps to these app stores is famously difficult, especially for individuals who are new to owning and developing apps. However, we have extensive experience in this area and possess a deep understanding of the process.
Our team will take care of the entire app submission process with Apple and Google on your behalf. We offer a 100% guarantee that your app will be approved and will handle multiple submissions if necessary. We'll also provide recommendations and make any required adjustments, relieving you of any burden.
Once your listings are live, you can officially commence downloading and enjoy all the benefits of having your own Sana Commerce mobile app.
The mobile revolution is upon us, and it's time to adapt. Chances are, the majority of your revenue comes from mobile users today, and if not, it's only a matter of time.
Merely having a mobile-friendly website for your Sana Commerce store isn't sufficient. To fully capitalize on your mobile audience, it's wise to offer your own branded app.
Fortunately, turning your Sana Commerce store into a mobile app is now easier than ever before, if you approach it properly. Instead of spending a fortune on hiring mobile developers, MobiLoud offers an incredibly accessible and user-friendly option.
Here are some of the key benefits of using MobiLoud's Sana Commerce app builder:
With our simple, code-free app builder, you can launch your own shopping apps and proudly join the ranks of the world's leading brands in the app stores.
Take the first step today by getting in touch with us. Book a free, personalized demo and one of our app specialists will guide you through the entire process.