If you want to boost your profits and reach a wider range of customers, consider converting your Aurora Commerce store into a mobile app.
Mobile ecommerce is becoming increasingly popular and it's wise for businesses to adjust to the changing preferences of consumers.
Instead of investing in a costly custom native app, there is a more affordable solution available: using an Aurora Commerce mobile app builder.
By using an app builder tool, you can easily develop a fully operational and high-quality mobile app for your Aurora Commerce store.
Keep reading to learn more about the process.
The mobile sector has claimed a dominant stake of over 72% in the ecommerce market, with a substantial increase from slightly above 52% in just five years.
Mobile currently dominates over 50% of the market share when compared to desktop and tablet.
In addition, 15% of Americans currently rely solely on smartphones for accessing the internet. This signifies the future of ecommerce, where customers not only prioritize mobile but also exclusively depend on it.
While optimizing your site for mobile is a good starting point, it's insufficient. Mobile apps deliver a superior user experience on mobile devices, leading to a boost in several key metrics, including:
Further evidence indicates that users of ecommerce mobile applications are twice as likely to return to the store within 30 days, compared to those using mobile browsers.
Mobile apps also grant you full access to mobile push notifications, which typically achieve an open rate of 20% and a click-through rate of 28%.
They also provide you with an effective tool to nurture loyal, repeat customers.
Is it necessary to transform your Aurora Commerce store into a mobile app? Perhaps not. However, an Aurora Commerce mobile app can bring tremendous advantages to your business.
Publishing a mobile app directly from Aurora Commerce is not feasible. Aurora Commerce is primarily tailored for webstores. If you intend to develop a mobile app using Aurora Commerce, you'll need an extra element to fill the void.
Here are a few possibilities:
If you have an Aurora Commerce store, you can transform it into an app using one of the methods mentioned above.
Yet, it's advisable for most store owners to stay away from the third option of hiring developers to build native apps. The main reason for this is the high cost associated with mobile apps. Developing a native app can range from $30,000 to $150,000, and that's just for one operating system. You'll need to multiply this cost by two to launch apps for both Android and iOS (which is recommended).
App development is a time-consuming, complex, and expensive process in general. It becomes even more challenging when your developers need to create an API and establish a connection between the back end of your apps and your Aurora Commerce store.
Considering the expenses involved, it's understandable that you may not have the budget for this, especially when you take into account the annual costs of maintaining and running your app.
Many people overlook the recurring costs associated with launching an app. The regular maintenance and upkeep, such as operating system updates, Aurora Commerce updates, bug fixes, and the implementation of new features and improvements, can amount to approximately 15-20% of the initial cost each year.
In fact, these costs can sometimes be even higher. When Rainbow Apparel was developing their apps, David Cost, the VP of Marketing, conducted extensive research and discovered that the annual expense could reach up to a million dollars.
"If we had unlimited time and money, we would probably opt for a custom native app. However, the maintenance alone would cost between half a million to a million dollars per year."
- David Cost, VP of Marketing, Rainbow Apparel
Let's take a conservative estimate and assume that building apps for both mobile platforms costs $150,000. Based on this conservative estimate, the annual cost for updates and maintenance would be around $30,000.
For most store owners, this is a significant amount to invest. Managing multiple platforms going forward, in addition to your website, can also become a major headache. It triples the workload whenever you want to make changes to your site, unnecessarily adding complexity to your workflow.
If you're looking for the top solution, go for converting your Aurora Commerce store into an app with the help of an Aurora Commerce mobile app builder.
Using a specialized mobile app builder for Aurora Commerce, you can successfully convert your Aurora Commerce website into a mobile app that closely emulates a native app. Users have the option to download and install this app on their mobile devices.
Top-tier mobile app builders equip you with a mobile app that presents 90-95% of the features typically associated with a native app, all at a more affordable cost and with less hassle.
However, be aware that not all options in the market are suitable for developing high-traffic, professional mobile apps that present your brand in a favorable light.
If you're a major brand with considerable esources available – think Nike, Target, Zara, and others – you may decide to bring in individuals to develop your shopping app starting from scratch.
If not, MobiLoud is the perfect choice for app development. It's a straightforward, cost-effective, and efficient solution. It also ensures that maintaining your apps is more affordable and manageable in the long term.
Here's a detailed rundown of the process, step by step.
You have two options to begin.
Either way, you'll notice that 90% of the app creation work is already completed, as long as your site is optimized for mobile devices.
If you require assistance in optimizing your site, feel free to let us know. We're more than happy to help! This step is crucial in ensuring a seamless process moving forward.
When you decide to start the building process, just simply sign up to MobiLoud. Rest assured, all of our plans offer a 60-day money-back guarantee, and there are no binding contracts.
Upon signing up, our team will collaborate with you to configure and design your app. It's worth noting that the majority of the work has already been accomplished. You won't need to create a completely new user interface; just a few tweaks to ensure it has the look and feel of a native app.
Once designed is approved, we'll begin building your mobile app. We take care of all the technical aspects, so you won't need to write any code or have any knowledge of coding.
If you prefer our team to take care of everything, beginning to end, we can provide that service as well. Our all-inclusive package encompasses all the essential tasks to configure, design, and publish your app, allowing you to be completely uninvolved.
Upon completely building your app, next is to prepare it for launch. When it comes to launching, it's crucial to have a well-structured plan in place that will drive downloads from potential users.
We offer a variety of resources to optimize your app store descriptions, create compelling launch announcements for your website and email list, and craft engaging press releases, among other options.
Additionally, you can take advantage of extra features at no additional cost, such as intelligent app banners and exclusive app discounts, to encourage your current customers to make use of the app for their shopping needs.
Finally, we'll launch your apps on the Apple App Store and Google Play Store.
The submission process for these app stores is notoriously challenging, especially for app owners and developers who are new to the scene. However, we've handled this process countless times and have extensive knowledge of its complexities.
Our dedicated team will take charge of the app submission process with Apple and Google. We proudly offer a 100% app approval guarantee and will manage multiple submissions if necessary. We'll also provide expert recommendations and implement any required changes to ensure a smooth and successful submission.
You can rest assured that everything will be taken care of, and you won't have to worry about a thing.
Once your app listings go live, you can officially start attracting downloads and reaping the benefits of having your very own Aurora Commerce mobile app.
We're in the midst of a mobile revolution. It's highly likely that the majority of your revenue already comes from mobile, and if it doesn't, it will soon.
Your Aurora Commerce store requires more than just a website mobile optimization. To maximize your earnings from mobile users, a good solution is to offer your own branded app.
Nowadays, the process of turning your Aurora Commerce store into a mobile app has never been easier, as long as you approach it correctly. Instead of incurring big expenses to hire mobile developers, MobiLoud provides a highly accessible and effortless solution.
Here are some of the key advantages of using MobiLoud's Aurora Commerce app builder:
Our straightforward, code-free app builder empowers you to launch your own shopping apps and secure a place in the app stores alongside renowned global brands.
Contact MobiLoud now to discover how we can assist you in launching an app for your Aurora Commerce store. Schedule a free, personalized demo, and one of our app specialists will guide you through the entire process.