Is Journalism still journalism if it tries to do PR too? What’s the best way to segment your audience so you can product content that really speaks to them? Does academia need to be brought closer to…
Building Audience Trust through Transparency and Honesty with Carmen Guillen
It’s almost cliché now to talk about how trust in the media has fallen to new lows. We all know it. We all try to do what we can to build an honest and trusting relationship with…
The Entrepreneurial Journalism Framework with Jeremy Caplan
What does publishing need to survive and thrive? More innovators and entrepreneurial journalism. That’s according to Jeremy Caplan, and he knows what he’s talking about. Jeremy is the Director of Education at the Tow-Knight Center for Entrepreneurial…
How News Revenue Hub Helps Publishers to Monetize Content and Achieve Financial Sustainability
Mary Walter-Brown is the founder and CEO of the News Revenue Hub – an organisation focused on helping publishers to build sustainable revenue models. I recently interviewed her on the Digital Media Growth Podcast. It was a…
Emily Goligoski – How to Build and Run a Thriving Membership Program
I wanted to know how the best in the business approach building and growing membership programs, so naturally I spoke with Emily Goligoski on the Digital Media Growth podcast. Who Is Emily Goligoski? Emily previously worked as…
Social Media for Publishers with Apryl Pilloli
Let’s talk about social media for publishers – what should your strategy be? There’s a love hate relationship between digital publishers and the major social platform these days – and for good reason. Platforms pursue their interests…
Why You Shouldn’t Disable Comments with Andrew Losowski
Have you tried building an online community and failed? Do you ever wish that you could improve the level of discussion, civility, and value generated in your comments sections? There’s a smart way to go about building…
Niche Site Masterclass: How to Start and Grow a Thriving News Site for an Underserved Audience with Arran Rice from Simple Flying
Arran Rice is the founder and CEO of Simple Flying – a niche news site focused on aviation. I recently had the pleasure of interviewing him for the Digital Media Growth podcast. We discussed his background, the…
Lean Innovation for Digital Publishers – a Conversation with Becky Pallack
Recently I had the pleasure of interviewing Becky Pallack, product manager for the Arizona Daily Star, about innovation in publishing. If you’d like to listen to the interview here it is on the Digital Media Growth Podcast….
Make a Mobile App from Your LearnPress Site
64% of eLearning students say that accessing their courses from a mobile device is essential.47% of organizations have seen much higher engagement and knowledge retention on mobile devices than from desktop users – investing in a mobile.But,…
Six Key News Media Trends to Watch in 2020
This year’s Digital News Report from Reuters is based on a survey of over 75,000 online news consumers in 38 countries. It gives us some timely insights into digital news consumption around the world, and the key…
Push Notifications Best Practices for Digital Publishers
71% of all app uninstalls are triggered by a push notification. Let that sink in. Your Subscriber Lifetime Value relies heavily on how well you can engage and retain your subscribers. The following post deals with how…
Super Progressive Web Apps (SuperPWA) Plugin Review
In this plugin review, we’re going to be looking at the popular Super Progressive Web Apps plugin for WordPress. We’ll cover everything you need to know before installing it, including pros and cons, pricing, user reviews, and…
Best WordPress Managed Hosting for 2021
Time saving features and reduction of labor costs with WordPress’ extensive line-up of features, has garnered a market share of 30 percent of all websites worldwide, according to W3Tech. The most popular content management system makes website…
The 6 Best Related Posts Plugins for WordPress [2020]
According to Tony Haile, the CEO of ChartBeat, the average reader spends a mere 15 seconds reading your blog post. In this post, I’m going to show you how Related Post plugins for WordPress will help you…
Turn Your Divi Site into a Mobile App
The average person spent more than 3 hours a day in mobile apps in 2018. How do you create a mobile experience that is going to keep your audience engaged and coming back on mobile? If you…
The New Quartz Mobile App: A UI/UX Breakdown
Quartz’s app is a social news aggregator that allows its users to select articles by topic as well as other users to generate content. It uses gamification to encourage users to return to the app and keep…
Turn Your WordPress Site into a Progressive Web App (PWA)
In 2018, more than half of all web traffic worldwide came from mobile phones; a 50.3% increase from the previous year. With all of the mobile sites out there, how do you differentiate and improve your website’s…
10 Best Push Notification Services & Tools [2021]
Successful push notifications regularly get up to 2x higher click-through rates than emails do. That’s right – if you use them correctly, you’ll be getting double the amount of people to see your content compared to if…
Alexa, Should I Create a News Skill for My Website?
The growth rate of smart speakers is faster than any device since the smartphone. Publishers are investing heavily in audio in general – a key trend for 2019. Specifically – smart speaker adoption is growing by 48%…
News App UX Best Practice Guide
The average person spends over 3 hours per day in mobile apps – but, you’ll agree with me, keeping your mobile app users engaged is a tough battle. When creating your news app, you need to design…
The State of Mobile in 2019 – Key Takeaways
There were 194 billion worldwide mobile app downloads in 2018. The average user spent over 3 hours per day on mobile, and we spent over $101 Billion in the App Stores. AppAnnie, a leading app analytics platform,…
Subscriptions, Memberships or Donations: What’s Best for Your Site?
A Reuter’s survey asked 200 digital newsroom leaders what their main revenue focus for 2019 will be. 52% of respondents said subscriptions, while only 27% said display ads. This so-called “pivot to paid” is one of the…
How to Design App Store Screenshots to Boost Downloads
People spend just 7 seconds deciding if they’re going to download an app or not. High quality App Store Screenshots are crucial to building initial trust, and to selling the benefits of your app to a potential user….
Why You Should Use WordPress to Build Your MVP
Starting a new business is difficult. Enter the concept of the Minimum Viable Product, also commonly referred to as an MVP. Eric Ries coined the term in The Lean Startup. An MVP as a version of a product or service…