Top 10 Free Websites to Promote Your Mobile App

Think that your hard work is over now that you’ve finally finished developing your mobile app? Think again. If you want to your app to perform well you’re going to have to spend time actively...

App Store Optimization in 9 Steps

There are approximately 1.3 million Android apps in the Google Play store and 1.2 million apps in Apple’s App Store, used by nearly two billion smart phone users worldwide. These are enormous and staggering...

The Ultimate List Of Top Websites And Blogs To Get Your App Reviewed

Here’s an essential element of every app launch or promotion campaign: pitching journalists and bloggers and inviting them to try your app and perhaps review it, talk about it or tweet/retweet about it...

Category - App Marketing

How To Boost App Engagement With Push Notifications

In recent years, publishers have gotten excited about the power of push notifications to boost mobile app engagement. Unlike email marketing, which was once the most coveted customer engagement tool, a push is difficult to ignore. Push notifications...

4 Mobile App Monetization Methods You Should Know

Coming up with a ground-breaking concept for your app is just the beginning. You also need to get your head around the different mobile app monetization methods. In other words: how will you make money from your app? The method you choose to...

How Sensor Tower Can Help You Rank High in the App Store

A higher App Store ranking for your chosen keywords makes it far easier for people to find you. If more people can find you, more people will download your app, right? But how do you make that happen? Today, we’re looking at a tool that can...

Mobile App Marketing in 10 Steps

So you’ve had this great idea and you’ve had an app put together… and you’re still not a millionaire? Given the hype, you’d be forgiven for thinking this. The term ‘gold rush’ has probably been applied more...

Creating the Perfect Video To Promote Your Mobile App

One of the fundamental problems facing app developers is to make sure people know their app exists; after all, no awareness, no downloads. This raises a significant question: How do you build this awareness? Well, if you’re looking to make the...

App Store Optimization in 9 Steps

There are approximately 1.3 million Android apps in the Google Play store and 1.2 million apps in Apple’s App Store, used by nearly two billion smart phone users worldwide. These are enormous and staggering numbers, especially if you’re a developer...

How to Write a Great App Store Description

You’ve got your app name and icon sorted. Your potential user was interested enough to open your app’s page, now it’s time to convince and convert that opportunity in a download. That’s what your description is for (along...

5 WordPress Themes for Building Your App Landing Page

Building on from our guide to the seven elements of a great landing page, we thought we’d help you to build your own! The easiest way to build a website is using WordPress; simply install a good theme, play around with the settings and you can...

Design Best Practices For Your Mobile App Icon

Your app is built.  All that’s left is to publish it on an app store. The only problem is attracting your potential users to download your app above everyone else’s. The first thing an user will see of your app is your icon, and in icon design...

A Press Release for Your Mobile App

Writing a press release has two main purposes: it takes some of the work out of reporting on the release of your app (which news sites will love, because it makes their lives easier) and allows you to control the initial perception of your app. The...

Mobile App Myths Debunked

There are popular beliefs around mobile app development that range from the high costs involved to the difficulty of making a return on your investment. Some are valid concerns, but they don’t apply when you rely on a mobile app service like...

How to Get Your App Featured on Apple’s App Store

There isn’t a single developer who’d turn down the chance to have their app featured in the App Store. With all the extra exposure you generate, being featured can launch a developer’s career in an instant. Of course, Apple only...

Top 10 Free Websites to Promote Your Mobile App

Think that your hard work is over now that you’ve finally finished developing your mobile app? Think again. If you want to your app to perform well you’re going to have to spend time actively promoting it — success doesn’t...

5 Ways To Optimise Your Android App On Google Play

Marketing your app on Google Play requires time, knowledge, and money. Potential users will continue to skim through the virtual store until something download-worthy catches their attention, and you damn well want to make sure that that something...

6 Tips to Create a Video for Your Mobile App

One of the fundamental problems facing app developers is to make sure people know their app exists; after all, no awareness, no downloads. This raises a significant question: How do you build this awareness? Well, if you’re looking to make the...

Why You Need Video in Your Mobile App

As a good online marketer, you should be constantly listening to the needs of your customers and trying to meet them. Customers are spending more time on their mobile devices, so you created a responsive website. You realised that users stay on...

Building Mobile Apps for Content Marketing?

One of the primary objectives for content managers is to increase the likelihood that the right people will see or hear their content by targeting a larger audience. There are several elements of a content marketing campaign aimed at expanding the...

5 Mistakes Publishers Make With Their Mobile Apps

With well over a million apps in both the Apple App Store and the Google Play Store, making your app stand out takes a lot of work. However, may publishers don’t realise that they’re making serious mistakes with their apps — mistakes that will...

Do you need a mobile app for your blog?

The latest statistics suggest that 86% of time spent on mobile devices is within apps. Whether you’re an online publisher, pro-blogger or have a news site, this is a statistic that you can’t afford to ignore. A native mobile app makes...

4 Reasons Why You Need To Upgrade Your Website To An App

You’ve got a website and it’s doing well, what do you do next? The logical next step is to have it turned into an app. Maybe you’ve considered doing this but still have reservations? Here are four good reasons why you should go for it:

The Benefits Of A Mobile Friendly Website

Last month Google announced its ‘mobile friendly’ web tool. This release indicates a shift in the importance of mobile access and dynamic mobile interfaces for all online presences. It’s a rapidly expanding world and many...

How to Pitch Your App to Get Reviews

What is it that makes some apps so successful, whilst others fall flat on their face? In most cases, the difference is a strong launch strategy, built around reviews from well-respected journalists and bloggers in your field. To get these reviews...